Product Manager, Growth
Product Manager, Growth
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
$ 166000 - 183000
1 Vacancy
Job Description
State Affairs is the nations leading news and policy intelligence platform focused on state governments. We combine nonpartisan coverage of Statehouses across the country alongside state government data and AI-native tools into a singular platform.
We inform and empower decision makers policy professionals and citizens through our award-winning journalism and data delivering profound insights to help our customers decode and act on state politics and policy. Were building a category-defining business that will reshape America as we strengthen visibility into whats happening and why at the state level.
We are hiring a Product Manager Growth to join our team located in San Francisco California.
As the Product Manager Growth you will:
- Drive self-serve and trial conversion: Optimize onboarding activation and upgrade funnels for customers who start with free trials or single-state access.
- Run growth experiments: Design and execute A/B tests and experiments across signup product usage pricing and messaging.
- Increase product-led revenue: Identify levers to increase adoption of multi-state or enterprise access among users starting on single-state plans.
- Collaborate across teams: Work with the State Affairs product to shape features that improve activation and retention; work with sales to qualify and convert high-intent users into enterprise customers.
- Build analytics and tracking: Define KPIs and implement dashboards to track activation conversion retention and expansion across customer segments.
- Segment and personalize: Use behavioral and firmographic data to create personalized flows for news consumers policy professionals and enterprise buyers.
- Support enterprise growth: Partner with sales and customer success to generate product-led leads and build in-product features that drive upsells.
Essential Qualifications for this position include:
- Bachelors degree in Marketing Computer Science Business Administration Statistics or Mathematics
- 3 years of professional work experience in product growth product management or growth marketing
- Prior professional work experience building a SaaS or subscription-based product
- Prior professional work experience driving product-led growth (PLG) initiatives onboarding trials freemium conversion etc.
- Ability to collaborate across product sales marketing and engineering teams
- Ability to communicate effectively to various stakeholders
- Ability to operate growth experiments (A/B tests cohort retention funnel optimization)
- Ability to be analytical and operate tools such as Pendo Metabase Amplitude Segment GA4 BigQuery or SQL
Preferred Qualifications for this position include:
- Prior professional experience working in civic tech govtech or public policy
- Knowledge of the B2B or enterprise sales funnel
- Knowledge of subscription models across multiple tiers or user types (e.g. team plans per-seat pricing content gating)
- Prior professional work experience in a start-up organization
State Affairs offers a competitive salary and a comprehensive benefits package to employees.
This is a hybrid work opportunity and our teams operate from the San Francisco office located on Third and Mission Street at least 4 (four) days per week. State Affairs offers a competitive salary and a comprehensive benefits package to employees.
Pursuant to the San Francisco Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
The annual salary range for this role as it is posted is $166000 to $183000 for candidates working from the State Affairs office in San Francisco California. The final job level and annual salary will be determined based on the education qualification knowledge skills ability and experience of the final candidate(s) and calibrated against relevant market data and internal team equity. Benefits listed in this posting may vary depending on the nature of your employment with State Affairs.
Candidates must be authorized to work in the United States without the need for current or future company sponsorship.
State Affairs is an equal opportunity employer and makes employment decisions on the basis of merit and business needs. State Affairs does not discriminate against applicants on the basis of race color religion sex sexual orientation gender gender identity national origin veteran status disability or any other protected characteristic in accordance with federal state and local law.
State Affairs is committed to providing reasonable accommodations for qualified individuals with disabilities as they go through our job application and interview process. If you need assistance or an accommodation due to a disability you may contact us at
By submitting your application you affirm the content contained therein is true and accurate in all respects. Please note that prior to employment State Affairs will obtain background checks for employment purposes that may include where permitted by law the following: identify verification prior employment verification personal and professional references educational verification and criminal history. For certain roles further background checks covering additional information and activities may be initiated.
By clicking Submit Application you are consenting to the use and retention of the information you have provided as set forth in the State Affairs Privacy Policy.
Required Experience:
IC
Employment Type
Full Time
