Marketing Manager
Marketing Manager
Posted on :
07-08-2025
Employer Active
1 Vacancy
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Share
Send me jobs like this
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Job Description
smartdept. inc. is searching for a Marketing Manager for a legal industry client located in Grand Rapids or Detroit. The ideal candidate will come with 10 years of experience. This is a full-time onsite direct hire. Compensation for this position is expected to be $80-90K depending on experience level and fit.
About the Role:
This Marketing Manager will play a key role in developing distinctive and effective marketing communications that reflect the clients voice enhance brand visibility and support strategic business development efforts. The right candidate will create impactful content that highlights thought leadership promotes services and engages key audiences. Strong writing editorial and creative direction skills are essential along with project management capabilities and a strategic mindset.
This Marketing Manager will play a key role in developing distinctive and effective marketing communications that reflect the clients voice enhance brand visibility and support strategic business development efforts. The right candidate will create impactful content that highlights thought leadership promotes services and engages key audiences. Strong writing editorial and creative direction skills are essential along with project management capabilities and a strategic mindset.
What Youll Do:
- Develop compelling content such as client case studies executive profiles practice and industry group summaries advertisements blogs newsletters alerts and other materials that promote individual and firm capabilities.
- Create thought leadership and related content to support marketing campaigns client engagement and business development efforts.
- Recommend new content formats storytelling approaches and strategic directions based on client priorities market trends and audience insights.
- Provide editorial oversight to ensure consistency in quality tone and style across all written communications.
- Manage editorial standards for clarity tone and grammar.
- Manage PowerPoint requests and processes delegating and providing final review before delivery.
- Update and manage website content for accuracy messaging alignment and SEO optimization.
- Collaborate with internal stakeholders to manage and enhance content for web pages blogs and digital marketing campaigns.
- Report on website analytics SEO performance and content engagement metrics; make data-driven recommendations to optimize digital content.
- Provide creative direction for event promotions advertisements brochures and other visual marketing materials.
- Oversee content-related projects from concept to publication ensuring timelines budgets and quality standards are met.
- Coordinate internal resources to ensure alignment with broader marketing and business development strategies.
- Serve as the primary contact for the clients external public relations agency ensuring all messaging aligns with strategy and goals.
- Manage and coordinate public relations activities and visibility initiatives.
- Manage assigned portions of the marketing and public relations budget including tracking forecasting and reporting.
What Youll Need:
Education/Experience:
- Bachelors degree in marketing communications English business or a related field required
- 10 years of experience writing for a professional service or legal environment with a proven track record of success
- Exceptional writing storytelling and editorial skills especially in translating complex concepts into compelling client messages
- Strong project management and organizational skills with the ability to lead multiple high-priority projects simultaneously
- Proficiency in Microsoft Office Suite
- Proficiency with SEO and analytic software
- Familiarity with design software
- Experience managing budgets preferred
Nice-to-Have Skills:
- Solution-oriented mindset
- Highly organized and self-motivated
- Team-oriented and collaborative
- Adaptable in a fast-paced environment
- Experience in a legal or professional services setting
Required Experience:
Manager
Employment Type
Full-Time
Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.
