Content and Digital Specialist
Content and Digital Specialist
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Job Description
Were looking for a detail-oriented and creative Content & Digital Specialist to support the execution of on-site content strategy and digital trading across our key European markets with a focus on Germany and France. This is a hybrid role sitting at the intersection of content creative and e-commerce.
Reporting to the Digital Trade Manager and working closely with the Content Manager youll be responsible for coordinating home page updates supporting CRM and paid social content and contributing to the smooth operation of site management and campaign execution. This is a hands-on role requiring an excellent eye for imagery and trends strong attention to detail and the ability to juggle multiple priorities.
The Details
Site Content & Visual Merchandising
- Curate and coordinate homepage imagery ensuring selection is on-brand commercially relevant and aligned with campaign and trading priorities.
- Support homepage builds and testing in collaboration with the content team.
- Work with the EU geo and trade teams to identify content priorities and curate Product Listing Pages (PLPs) for elevated look and feel.
- Assist with the rollout of new site features and digital products.
CRM & Paid Social Support
- Manage and approve visual content for CRM and paid social ensuring consistency with on-site messaging and campaign creative.
- Liaise with performance and brand marketing teams to ensure cohesive storytelling across all digital channels.
Trading & Campaign Execution
- Work with the Digital Trade Manager to support campaign execution across the EU region ensuring deadlines are met and the user journey is seamless.
- Assist in the implementation of selling strategies across key retail moments such as seasonal sales product drops or cultural campaigns.
Trend Forecasting & Reporting
- Monitor fashion trends and regional preferences to support future planning and trading calendars.
- Support regular reporting and performance tracking across campaigns and content placements.
Qualifications :
About You
- A strong aesthetic eye and passion for fashion with the ability to select high-impact imagery that drives engagement and conversion.
- Experience in content digital trading or ecommercepreferably in fashion or lifestyle.
- Highly organized with excellent coordination skills and a proactive solutions-focused mindset.
- Comfortable working with CMS digital content tools and spreadsheets (experience with tools like Sitecore Algolia & )
- Analytical with the ability to interpret performance data and draw actionable insights.
- Confident working cross-functionally and managing multiple stakeholders and deadlines.
Additional Information :
BeneFITS
- Employee discount (hello ASOS discount!)
- ASOS Develops (personal development opportunities across the business)
- Employee sample sales
- Access to a huge range of LinkedIn learning materials
- 25 days paid annual leave an extra celebration day for a special moment
- Discretionary bonus scheme
- Private medical care scheme
- Flexible benefits allowance - which you can choose to take as extra cash or use towards other benefits
Why take our word for it Search #InsideASOS on our socials to see what life at ASOS is like.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
