Marketing Analyst
Marketing Analyst
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Job Description
Job Description:
Marketing Analyst
Huntsman is seeking a Marketing Analyst supporting the Global Elastomers Division located in The Woodlands TX. This position will report to the Regional Marketing Manager Americas.
In summary as the Marketing Analyst you will:
The Marketing Analyst Elastomers Americas will play a key role in driving regional growth through operational marketing. This position is responsible for conducting market assessments for opportunities in chosen markets and executing targeted marketing campaigns supporting product and innovation launches managing sales enablement tools and tracking / reporting on market intelligence. The role also involves implementing regional and segment-specific strategies in close collaboration with cross-functional stakeholders.
Sales Enablement
- Develop and maintain sales tools including presentations sales kits case studies and joint PR materials tailored to regional customers needs
- Partner with the sales teams to create impactful customer-facing materials that support customer acquisition
- Implement regional and segment marketing initiatives in collaboration with key stakeholders
Data Reporting & Market Intelligence
- Collect analyze and share market insights related to focus segments
- Prepare marketing reports to share with leadership and regional stakeholders
- Track / report on execution and impact of regional marketing campaigns and launches
Customer and Market Segment Activation
- Execute regional marketing campaigns to drive awareness engagement and demand generation across strategic marketing segments
- Support product and innovation launches by coordinating regional activities and aligning with the Four Ps (Product Price Place Promotion) within assigned segments
- Support customer segmentation and account targeting models including account-based marketing
- Conduct market assessments to evaluate and assess opportunities
Event Management
- Coordinate regional trade shows customer events and internal launch meetings
- Serve as the main point of contact for event execution in Europe
Lead Management
- Manage inbound leads generated through marketing activities ensuring timely follow-up handoff to sales and tracking
- Support leads nurturing and customer engagement initiatives to drive conversion
Qualifications
You must possess the below minimum qualifications to be initially considered for this position. Preferred qualifications are in addition to the minimum requirements and are considered a plus factor in identifying top candidates.
The candidate must have an unrestricted right to work for Huntsman in the United States.
Minimum Qualifications
- Educational Background: Bachelors degree in business (Marketing etc.) or a technical field such as Chemistry Polymers or Materials Science.
- Industry Experience: 14 years of experience in the chemical or polymer industry preferably in B2B marketing or business development roles.
Skills and knowledge
- Marketing Proficiency: Familiarity with key marketing tools and their practical application in daily tasks.
Huntsman Competencies:
- Dealing with ambiguity
- Building relationships
- Innovative thinking
- Initiative
Huntsman is proud to be an equal opportunity workplace and is an affirmative action employer. We provide equal employment opportunities (EEO) to all qualified applicants for employment without regard to race color religion sex national origin disability status protected veteran status gender identification sexual orientation and/or expression or any other characteristic protected by law in every location in which we have facilities national or local.
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Required Experience:
IC
Employment Type
Full-Time
