Senior Brand & Community Manager
Senior Brand & Community Manager
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Job Description
Founded in 2022 ARB Interactive is a thriving social gaming startup redefining player experiences across North America. With 100 talented team members globally and rapid expansion plans ahead were profitable growing fast and having fun doing it.
Position Summary
Were hiring a Senior Brand & Community Manager to take full ownership of Modo Casinos organic brand presence. This is not just a social media role its a cross-functional brand leadership position focused on growing and engaging our player community across social platforms community touchpoints and reputation channels (e.g. Trustpilot).
You will set the strategic direction and oversee execution across organic content influencer/affiliate collaboration player sentiment and community engagement. Youll lead our existing team of exceptional executors own analytics reporting and collaborate with marketing partnerships product and support. This role is ideal for a creative and tactical operator who can drive strategy and jump into the weeds to make things happen.
Key Responsibilities
Brand & Growth Strategy
Develop and lead a cohesive strategy for social media community management and brand reputation that aligns with growth engagement and sentiment KPIs.
Act as the primary owner of Modo Casinos organic voice from tone and content cadence to tactical activations and channel priorities.
Social Media Management
Oversee all Modo Casino social platforms (Facebook Instagram TikTok Twitter/X YouTube etc.)
Guide and mentor a team of social and community specialists to ensure high-quality execution and consistency across channels.
Community Development
Design and implement strategies to grow and engage a passionate community across forums social groups Discord Reddit etc.
Actively monitor and respond to community sentiment and trends.
Build programs that reward advocacy celebrate superfans and foster loyalty.
Reputation Management
Monitor and manage brand reputation across platforms like Trustpilot Reddit and app reviews using insights to improve user experience and drive positive public sentiment.
Collaborate with support and product to close the loop on common complaints or praise.
Data Analysis & Optimization
Track and report on engagement follower growth sentiment trends and organic conversion metrics.
Stay ahead of platform algorithm changes and adapt accordingly.
Cross-Functional Collaboration
Collaborate with marketing and partnerships to align organic strategy with influencer campaigns retention efforts and content partnerships.
Work with product creative and support to ensure consistent messaging and timely execution of launches or product updates.
Qualifications
57 years in social media community or brand marketing roles
Demonstrated success growing communities and social channels from strategy to execution
Experience managing or mentoring content creators social media specialists or community managers
Deep platform fluency across Facebook Instagram TikTok Twitter/X YouTube Discord and Reddit
Proven ability to translate data into insights skilled in analytics tools like native platform insights Looker Sprout etc.
Excellent writing communication and editorial judgment
Comfortable in a fast-paced highly collaborative and remote-first team
Passion for gaming online entertainment or lifestyle communities
Preferred Qualifications
Experience in social gaming online casino or mobile gaming industries
Experience integrating influencer or affiliate content into organic strategies
Familiarity with reputation platforms like Trustpilot Sprout Social
Experience in a startup or high-growth environment
Diversity Commitment: We are focused on building a diverse and inclusive team. We welcome people of all backgrounds experiences abilities and perspectives and are an equal opportunity employer. We do not discriminate on the basis of race religion color national origin gender sexual orientation age marital status veteran status or disability status.
Important Security Notice: Our recruitment team will only contact candidates through official channels using @ email addresses and via our recruiting platform Ashby. If you find a position on a third party careers page (LinkedIn Indeed etc.) the job posting will redirect you to our careers page ( to begin your application. We will never request payment banking information or personal identification details during the application process.
If youre ever uncertain about the legitimacy of communication claiming to be from our company please forward it to for verification before responding or clicking any links.
Required Experience:
Senior IC
Employment Type
Full-Time
