CRM and Strategic Marketing Specialist
CRM and Strategic Marketing Specialist
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Job Description
Use strategy to create change. Help drive a mission that matters.
CAPSA is a nonprofit organization that provides life-changing services to survivors of domestic violence and sexual abuse. As part of our growing Development and Communications team were hiring a CRM and Strategic Marketing Specialist -a key role focused on planning execution and data-driven decision-making.
This is not a content creation position. Instead this role is for someone who understands how to utilize a CRM to design strategic marketing campaigns that guide people from awareness to action. Youll build donor and community engagement plans manage and refine our CRM system and help us understand what works-so we can keep doing more of it.
Youll serve as the internal CRM expert ensuring data is clean segmented effectively and used to drive engagement. At the same time youll lead the development of multi-channel marketing strategies manage the annual fundraising and advocacy calendar and align messaging across email social media and print. Your work will inform key decisions and help CAPSA build deeper relationships with supporters.
At CAPSA culture matters. We value proactive problem-solvers who care deeply about our mission and want to be part of a supportive high-performing team. Youll find coworkers who are collaborative mission-driven and committed to excellence in everything they do.
Youll be a great fit if you have:
- Experience managing and leveraging CRM systems (EveryAction Salesforce or similar)
- A strong understanding of strategic marketing and audience engagement
- The ability to use data and insights to inform and improve campaigns
- Excellent organizational and project management skills
- Clear communication skills and a collaborative team-oriented mindset
- A proactive and self-directed work style with high attention to detail
Preferred Experience:
- Bachelors degree in Marketing Communications Business or related field
- 3 years of experience in a nonprofit or fundraising-focused marketing role
- Familiarity with donor lifecycle strategies and digital campaign planning
Why CAPSA CAPSA offers full benefits generous PTO and a deeply supportive work environment. Youll be part of a mission-driven team doing meaningful work-and your strategies will directly impact our ability to serve survivors and build a safer stronger community.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
