Copywriter German/English Speaking
Copywriter German/English Speaking
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Job Description
Copywriter German/English language Speaking
Ta Xbiex (Hybrid) Malta
CRM & Content Team iGaming Sector
About Us
We empower iGaming operators to succeed in a fast-evolving industry. Through our deep expertise cutting-edge technology and passion for player experiences we help brands elevate performance and player retention. Our comprehensive iGaming services include:
Gaming Services Casino & Sportsbook Marketing Creative BI & Analytics
Customer Support Risk Fraud & Payments VIP Acquisition Content
Legal & Compliance Product Strategy
Tasks
Were on the lookout for a sharp results-driven Copywriter fluent in German and English with a passion for iGaming and a flair for persuasive communication. This role sits within our dynamic in-house creative team and supports multiple online casino brands each with its own tone audience and strategy.
More than just a writer youll be a strategic thinker behavioural marketer and storyteller crafting compelling copy that engages converts and retains players. From promotional campaigns to onboarding sequences youll help shape the voice and impact of our brands across channels.
This is a hands-on performance-focused role involving live copywriting tasks real-time edits and scenario-based campaign planning during our selection process.
Key Responsibilities
- Craft persuasive high-converting copy for emails push notifications SMS and in-app messages
- Develop content for onboarding flows player lifecycle journeys and retention campaigns
- Write landing pages promotional banners bonus descriptions and campaign headlines
- Create A/B testing strategies for subject lines CTAs and promotional content
- Deliver multiple copy variations tailored to segmented player audiences
- Align tone and messaging across different languages demographics and regulatory markets
- Ensure all content complies with responsible gaming and legal standards
Requirements
- Native-level fluency in German OR English and strong command of English or vice versa
- 2 years of copywriting experience ideally within the iGaming industry
- Solid grasp of promotional mechanics: free spins cashback reloads tournaments etc.
- Experience creating compliant promotional content across regulated markets
- Comfortable managing tight deadlines and juggling multiple concurrent campaigns
- Proven ability to apply behavioural psychology in copy: urgency reward framing social proof
- Familiarity with promotional calendars and coordination with product/CRM teams
Benefits
- Competitive salary & performance bonuses
- Private health insurance
- Wellness allowance (post-probation)
- Optical/blue lens benefits (post-probation)
- Daily breakfast & lunch plus monthly snack allowance
- Training & development support
- Regular company events
- Refer-a-friend bonus
- Relocation package (if applicable)
- Modern collaborative office environment
If youre passionate about gaming skilled at behavioural copywriting and eager to drive meaningful results through content wed love to hear from you.
Employment Type
Full Time
