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Job Title: Field Marketing Manager (2 Year to 9 year experienced only)
Location: 100% Remote
Duration: 6 months
Description:
Managers note:-
In marketing an SDR (Sales Development Representative) is a role focused on generating and qualifying leads to pass them on to the sales team for closing deals. Essentially SDRs are the first point of contact with potential customers initiating the sales process by identifying and nurturing leads.
We are seeking a dynamic Field Marketing Manager with a strong background in event planning outbound SDR campaigns and program management. This role is ideal for a marketing generalist who thrives in a fast-paced environment and can seamlessly align marketing initiatives with sales objectives to drive demand and brand impact.
Key Responsibilities:
Event Strategy and Planning: Plan and manage B2B events such as conferences and tradeshows to support global market goals.
Demand Generation and Outbound Campaigns: Partner with demand generation and digital marketing teams to create integrated multi-channel promotional plans including SDR outbound campaigns that drive event engagement and meeting bookings.
Collaboration and Stakeholder Alignment: Work closely with sales marketing and cross-functional teams to align event initiatives with business objectives ensuring all teams are on the same page throughout the process.
Budget and Vendor Management: Align on event budget to maximize ROI while maintaining cost efficiency.
Brand Advocacy and Executive Readiness: Ensure consistent communication of the brand message across all event activities.
Program and Project Management: Oversee program workstreams across multiple functions and campaigns including tradeshows VIP events and campaign activations to create detailed project plans with clear timelines tasks and dependencies while holding teams accountable for deliverables.
Qualifications:
Full-time