Prompt Engineer
Prompt Engineer
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Job Description
Hogarth is the Global Content Experience Company. Part of WPP Hogarth partners with one in every two of the worlds top 100 brands including Coca-Cola Ford Rolex Nestl Mondelez and Dyson. With a breadth of experience across an extensive range of sectors Hogarth offers the unrivaled ability to deliver relevant engaging and measurable content across all channels and media - both established and emerging. The number of channels at our fingertips; the need for speed; and the drive for mass personalisation all mean that brands need different solutions. Our global team of over 7500 craft and technology experts brings together creative production and innovation to help clients navigate this exciting and ever-changing world of todays content experience.
WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. Working at WPP means being part of a global network of more than 100000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries with corporate headquarters in New York London and Singapore. WPP is a world leader in marketing services with deep AI data and technology capabilities global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world including approximately 300 of the Fortune Global people are the key to our success. Were committed to fostering a culture of creativity belonging and continuous learning attracting and developing the brightest talent and providing exciting career opportunities that help our people grow.
About Hogarth
Hogarth Worldwide is the worlds leading creative content production company. Born to make the best work brilliantly we combine craft insight and technology to bring creative work to life for many of the worlds most famous brands.
Department Summary
VFX is delivered across multiple disciplines channels clients and products. We create animated characters full computer-generated car configurators with millions of variations computer-generated food with AI backgrounds photo-real real-time environments water simulations for 3D products digital twins and much more.
The department includes lighters modellers animators pipeline developers and producers in both onshore and offshore locations supporting global and local client needs.
What does a Prompt Engineer do at Hogarth
Prompt engineering iteratively tailors verbal and visual descriptions in serial and parallel combinations to work with AI models constructed by VFX Pipeline. This role works closely with Python developers to define procedural specifications to instance the prompts in combinations that best fit the context.
Proceduralism relies on broken down published components logical structures and parameters to construct content at scale with code rather than manual effort. Procedural Supervisors will be responsible for overseeing the creation and development of these conventions.
Prompt engineers help embed AI tools into the creative pipeline and build prompt libraries that align with real-world project needs enhancing how Hogarth delivers content at scale for WPP clients. This role reports to Global Head of Pipeline and will work closely with all our global CGI/VFX teams.
Responsibilities
- Design and maintain prompt libraries tailored for visual storytelling live production briefs concept art editorial workflows and content ideation.
- Collaborate with creative and technical stakeholders across global Pipe/CGI/VFX teams to integrate generative AI into production pipelines.
- Experiment document and optimize prompts to ensure consistent brand-safe and high-quality outputs from AI tools.
Requirements
- ExcellentEnglish language skills with the ability to creatively and descriptively structure alternative prompt variables.
- Excellentwritten communication and problem-solving skills with the ability to translate creative needs into structured effective AI prompts.
- Comfortable working in afast-paced multi-stakeholder environment collaborating with both creative and technical teams.
- Cloud Infrastructure: Familiarity with cloud-based solutions and distributed computing and its application in scaleable rendering devops and storage options
- Performance Optimisation: Understanding how to optimise render times memory usage and data transfer.
- Collaboration and Communication: Strong communication sills to effectively liaise with different teams document tools for technical and non-technical audiences from VFX artists to production supervisors and IT departments.
- Time management problem solving and troubleshooting. The ability to identify and address technical issues that may arise during VFX production is critical to maintain project timelines and deliver high-quality results.
Hogarth Values
Heart and Soul: We love what we do. We bring energy and enthusiasm to all our work. We push boundaries we are never satisfied and always want to find a better way.
Hands on: We dont wait for things to happen we get on with it. We are pragmatic and dont have an ego. We do what it takes to get the job done to the highest standards.
Honest: We are straightforward; we speak openly and clearly. We operate with integrity and live up to our promises.
Happy family: We enjoy working together. We look out for our colleagues. We are an eclectic bunch. We want to work with people from many cultures and demand great things of each other. Even when things get tough we dont lose perspective or our sense of humour.
Hungry: We are an inquisitive community. We want to create an environment which inspires ourselves and others to be better. It is important to continuously challenge ourselves and our ways of working. We aim to provide staff with the opportunities to develop and learn.
Find out more at /culture
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WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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Employment Type
Full Time
