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We are looking for a talented Social Media Marketing Specialist who has a passion for sports iGaming and social media has knowledge of the sports betting and iGaming landscapes is full of ideas and can thrive in a start-up environment where they will need to help ideate and execute a cohesive content strategy with production editing and scheduling of content for both the iGaming and sports betting verticals. This position will report to the Senior Director of Content & Social Media for sports. This role is for someone who can get things done. The main focus will be to contribute to populating our social feeds on a daily basis help to manage our editorial calendar and engage with our audience.
ESSENTIAL JOB FUNCTIONS:
Create and publish daily content and maintains editorial calendar across iCasino and sports social media platforms including updates news and brand narratives.
With specific state strategies in mind be able to create content and collaborate with the hospitality social media team that has regional impact.
Constantly ideate and pitch new ways to engage and share relevant content across social.
Help manage the editorial calendar for digital platforms.
Monitor iGaming and sports and sports culture for trends that the social media team can engage with.
Build a deep understanding of brand development and positioning to inform content strategy.
Create and edit social media graphics/videos.
Collaborate with content team to help serve both internal and external stakeholders.
Collaborates with other departments and other key players to produce and execute content.
Complies with process and governance with the usage of enterprise social media publishing and analytics tools.
Audit and maintain standards/guidelines on brand tone voice and curation content mix.
Delivers work on or before deadline.
Covers events and activations as needed.
Must have a positive attitude and the flexibility to work with several departments and personalities at all levels of the organization.
QUALIFICATIONS:
Bachelors degree in related field and/or equivalent work experience required.
Minimum of 1-3 years of experience working in social media preferably in sports with an understanding of what content works best on each platform.
Extensive passion and knowledge of sports and social media.
An always-on mentality as the sports world is constant with availability to work nights and weekends.
Candidate should be self-motivated; detail orientated and prioritize multiple tasks.
Excellent written skills with the ability to adapt and represent a variety of brand voices.
Other desired skills include time management skills critical thinking problem-solving and presentation skills.
Adobe Photoshop and Adobe Premiere experience is a plus.
PHYSICAL MENTAL AND ENVIRONMENTAL DEMANDS:
Must be able to maneuver to all areas of the casino from property to property. Must be able to perform physical job duties of line employees in emergency situations. Must be able to respond calmly and make rational decisions when handling guest and employee conflicts. Must be able to work at a fast pace and in stressful situations. Must be able to read write speak and understand English. Must be able to respond to visual and oral cues.
Required Experience:
Unclear Seniority
Full Time