Head of E-Commerce (m/f/d)
Head of E-Commerce (m/f/d)
Posted on :
24-07-2025
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1 Vacancy
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Job Description
About HOLY
- HOLYis the soft drink revolution: With our powdered drinks HOLY Energy HOLY Hydration and HOLY Iced Tea you get amazing taste across 50 flavors while maintaining a good consciencefor your body & the environment.
- Over 2M loyal customers: Started in a shared apartment by three best friends we have scaled to Europes fastest growing consumer brandand our cult-like community the HOLY Squad loves it: 4.6 stars on speak for themselves.
- From D2C to Global Omnichannel: In less than four years weve profitably scaled HOLY to more than 150M D2C revenue in DACH FR and the UK. Now scaling our retail business were on an exciting transition to becoming a true omnichannel rocketship.
- We are still just getting started: Backed by the worlds best consumer investors we aim to revolutionize the soft drink industry and build a generational love brand: tastier healthier & more sustainable. Our team of 100 people aims high (Coca-Cola were coming for you!).
About the Position
As Head of E-Commerce youll take ownership of HOLYs shop and marketplace experience at one of Europes fastest-growing consumer brands already over 100M in revenue and scaling toward 1B by 2028 with US expansion ahead.
Youll lead both the strategic direction and day-to-day execution of our E-Commerce team shaping customer journeys driving conversion and AOV and building the platform infrastructure that powers growth across D2C and marketplaces like Amazon and TikTok Shop.
Youll be a coach builder and problem-solver helping your team deliver smarter faster and with quality. You know when to step in when to support and when to clear the way.
As HOLY moves from a high-performing D2C brand toward a global omnichannel player this role sits at the core of our commercial strategy. Youll collaborate closely with Brand Tech Ops CRM and Growth and help turn our shop from a delivery function into a strategic growth lever.
Core Responsibilities:
Customer Experience Ownership
Champion the ideal customer journey clear inspiring and effortless. Be the internal advocate for our users ensuring every touchpoint feels intuitive premium and on-brand. Translate friction into flow and optimize each step of the experience for trust clarity and emotional connection.
Conversion & Funnel Ownership
Own the entire digital customer journey from discovery to post-purchase across both our D2C shop and key marketplace channels like Amazon and TikTok. Use funnel data user insights and your own judgment to prioritize what drives AOV and CVR. Spot what moves the needle and move quickly.
Shop Operations & Delivery Quality
Ensure error-free on-time execution of campaigns features and content across both the shop and marketplaces. Enforce robust QA go-live and ticketing processes. Work hands-on when timelines or quality are at risk. Manage coordination with external partners and agencies where needed.
Team Leadership & Process Building
Build coach and lead a high-performing E-Commerce team. Set rituals sprint habits and feedback standards. Drive ownership but lead hands-on when needed.
Platform & Feature Ownership
Own the shop roadmap from briefing to rollout. Prioritize features that improve UX stability and conversion. Bring clarity when the path forward is unclear across stakeholders and partners.
Youll lead both the strategic direction and day-to-day execution of our E-Commerce team shaping customer journeys driving conversion and AOV and building the platform infrastructure that powers growth across D2C and marketplaces like Amazon and TikTok Shop.
Youll be a coach builder and problem-solver helping your team deliver smarter faster and with quality. You know when to step in when to support and when to clear the way.
As HOLY moves from a high-performing D2C brand toward a global omnichannel player this role sits at the core of our commercial strategy. Youll collaborate closely with Brand Tech Ops CRM and Growth and help turn our shop from a delivery function into a strategic growth lever.
Core Responsibilities:
Customer Experience Ownership
Champion the ideal customer journey clear inspiring and effortless. Be the internal advocate for our users ensuring every touchpoint feels intuitive premium and on-brand. Translate friction into flow and optimize each step of the experience for trust clarity and emotional connection.
Conversion & Funnel Ownership
Own the entire digital customer journey from discovery to post-purchase across both our D2C shop and key marketplace channels like Amazon and TikTok. Use funnel data user insights and your own judgment to prioritize what drives AOV and CVR. Spot what moves the needle and move quickly.
Shop Operations & Delivery Quality
Ensure error-free on-time execution of campaigns features and content across both the shop and marketplaces. Enforce robust QA go-live and ticketing processes. Work hands-on when timelines or quality are at risk. Manage coordination with external partners and agencies where needed.
Team Leadership & Process Building
Build coach and lead a high-performing E-Commerce team. Set rituals sprint habits and feedback standards. Drive ownership but lead hands-on when needed.
Platform & Feature Ownership
Own the shop roadmap from briefing to rollout. Prioritize features that improve UX stability and conversion. Bring clarity when the path forward is unclear across stakeholders and partners.
About You
Core Mindset & Qualities:
- You care deeply about creating thoughtful user-centered experiences that feel intuitive and premium.
- You enjoy building systems and processes that enable great work and improve whats not working.
- You lead through clarity trust and empathy not control.
- You work proactively and independently but know when to ask align or support others.
- You take ownership of outcomes and raise your hand when something needs fixing.
- Youre excited to help shape what E-Commerce looks like inside one of Europes fastest-growing D2C brands.
- You have senior-level experience in E-Commerce Digital Product or CRO ideally in a D2C or omnichannel setup
- Experience working closely with Shopify Plus product teams and creative functions
- Deep understanding of UX conversion levers and customer journeys
- Confident managing people: youve supported team growth coached individuals and built high-performing working models
- Youve led cross-functional teams and know how to build structure beyond day-to-day task coordination
- Strong judgment in prioritization youre outcome-focused and comfortable with MVP thinking
- Analytical skills: you dont rely only on KPIs but you know how to use data (GA4 Clarity A/B tests) to drive smart decisions
- You bring both strategic perspective and a hands-on lets fix it mindset
Our Offering
- Make a real impact: Shape one of the most strategic growth drivers at HOLY our shop is more than a storefront its a brand platform and sales engine.
- Speed & ownership: Act with autonomy and momentum and lead initiatives that directly influence revenue customer experience and long-term success.
- Strong leadership exposure: Report directly to the Director of Operations and work closely with founders and cross-functional heads on high-leverage topics.
- Ambitious down-to-earth team: Collaborate with kind sharp people who really care
- Modern setup: Berlin Prenzlauerberg office flexible hybrid working model with opportunity to work 30 days/year from abroad
- Competitive comp: Strong salary and equity package
- A product worth building: Just check ourreviewspeoplereally love this stuff
The Process
As we are experiencing rapid growth and have ambitious plans the optimal start date for the position is today. Nonetheless we are prepared to patiently await the arrival of the ideal candidate recognizing that quality ultimately yields the best results.
- Getting to know you: You will have a 30-minute screening interview with Luca our Talent Partner where you will talk about HOLY the position your experience and see if our expectations match.
- Hiring Manager Interview with Moritz our Operations Director
- Case study: As soon as you have successfully completed the first interviews you will receive a case study.
- Advanced discussion: In this on-site meeting the team will discuss your case study with you and answer questions in our office.
- Founder interview: As a strong cultural fit is important to us you will have a final meeting with one of our HOLY Founders. This gives both you and us the opportunity for a final check.
- Job offer and decision: If everything goes well you will receive an offer and we are ready to embark you this journey together with you!
Any questions or concerns
If you have any questions or feedback please send an email to .
About us
Holy Energy GmbH (HOLY)
Saarbrcker Str. 37
10405 Berlin
Disclaimer
EN: Holy Energy GmbH is an equal opportunity workplace and is devoted to providing equal employment opportunities regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability or gender identity. If you have a specific need that requires assistant in the application process please reach out to our People Team at .
DE: Holy Energy GmbH ist ein Arbeitgeber der Chancengleichheit frdert und sich dafr einsetzt gleiche Beschftigungsmglichkeiten unabhngig von Rasse Hautfarbe Abstammung Religion Geschlecht Nationalitt sexueller Orientierung Alter Staatsbrgerschaft Familienstand Behinderung oder Geschlechtsidentitt zu bieten. Wenn du spezielle Bedrfnisse hast die Untersttzung im Bewerbungsprozess erfordern wendest du dich bitte an unser People Team unter .
Saarbrcker Str. 37
10405 Berlin
Disclaimer
EN: Holy Energy GmbH is an equal opportunity workplace and is devoted to providing equal employment opportunities regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability or gender identity. If you have a specific need that requires assistant in the application process please reach out to our People Team at .
DE: Holy Energy GmbH ist ein Arbeitgeber der Chancengleichheit frdert und sich dafr einsetzt gleiche Beschftigungsmglichkeiten unabhngig von Rasse Hautfarbe Abstammung Religion Geschlecht Nationalitt sexueller Orientierung Alter Staatsbrgerschaft Familienstand Behinderung oder Geschlechtsidentitt zu bieten. Wenn du spezielle Bedrfnisse hast die Untersttzung im Bewerbungsprozess erfordern wendest du dich bitte an unser People Team unter .
Required Experience:
Director
Employment Type
Full-Time
Key Skills
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