Sr Associate - Product Marketing
Sr Associate - Product Marketing
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Job Description
About Us
InMobi is theleading provider of content monetization andmarketingtechnologiesthat fuel growthfor industries around the world. Ourend-to-end advertising software platform connected contentandcommerce experiences activate audiences driverealconnections and diversify revenue for businesses everywhere.
InMobi Advertising is an end-to-end advertising platform that helps advertisers drive real connections with consumers. We drive customer growth by helping businesses understand engage and acquire consumers effectively through data-driven media solutions. Learn more at .
Glance is a consumer technology company that operates disruptive digital platforms including Glance Roposo and Nostra. Glances smart lockscreen and TV experience inspires consumers to make the most of every moment by surfing relevant content without the need for searching and downloading apps. Glance is currently available on over 450 million smartphones and televisions worldwide. Learn more at .
Born in India InMobimaintains a large presence in Bangalore and San Mateo CA and has operations in New YorkSingapore Delhi Mumbai BeijingShanghai Jakarta Manila Kuala Lumpur Sydney MelbourneSeoul Tokyo London and Dubai. To learn more visit .
Who are we and What do we do
InMobi Groups mission is to power intelligent mobile-first experiences for enterprises and consumers. Its businesses across advertising marketing and content platforms are shaping consumer experience in a world of connected devices. InMobi Group has been recognized on both the 2018 and 2019 CNBC Disruptor 50 list and as one of Fast Companys 2018 Worlds Most Innovative Companies.
Whats the InMobi family like
Consistently featured among the Great Places to Work in India since 2017 our culture is our true north enabling us to think big solve complex challenges and grow with new opportunities. InMobians are passionate and driven creative and fun-loving take ownership and are results-focused. We invite you to free yourself dream big and chase your passion.
What do we promise
We offer an opportunity to have an immediate impact on the company and our products. The work that you shall do will be mission-critical for InMobi and will be critical for optimizing tech operations working with highly capable and ambitious peer groups. At InMobi you get food for your body soul and mind with daily meals gym and yoga classes cutting-edge training and tools cocktails at drink cart Thursdays and fun at work on Funky Fridays. We even promise to let you bring your kids and pets to work.
Position Overview
The Accelerate Platform team at InMobi is building a next-gen agentic orchestration system that empowers advertisers to run campaigns across demand platforms while optimizing for business KPIs. Operating in startup mode within a scaled ecosystem we prototype fast validate quickly and pivot based on real-world data.
Were looking for a Product Marketing Manager to support the marketing efforts for the Accelerate product. This role is ideal for someone who enjoys diving deep into a single product building sharp positioning designing compelling materials and collaborating cross-functionally to drive product success.
What are we looking for
14 years of experience in product marketing strategy consulting or related roles (experience in adtech martech).
Strong writing and storytelling skills able to translate technical concepts into clear compelling product narratives.
Hands-on ability to create and design decks and materials using PowerPoint Google Slides or equivalent tools.
Analytical mindset with a good understanding of how to connect product features with customer value.
Strong attention to detail ability to manage multiple projects and work independently in a fast-paced environment.
Collaborative and proactive comfortable working across teams and driving clarity amidst ambiguity.
What will you do
Customer-Centric Positioning & Insights
Support the development of product positioning messaging and value propositions based on customer insights product strengths and competitive differentiation.
Conduct research and collaborate with internal teams to understand customer needs use cases and market trends.
Help synthesize customer feedback and competitive analysis to inform product marketing strategy and content.
Go-to-Market Execution
Collaborate with Product Marketing and Sales to support go-to-market planning for new features and releases.
Build and maintain sales enablement materials such as pitch decks one-pagers FAQs product briefs and training content.
Participate in launch readiness efforts ensuring internal teams are aligned and equipped to bring the product to market.
Content Development & Storytelling
Create compelling customer-focused content across a variety of formats: narrative decks case studies product explainers internal docs etc.
Design and structure visually strong presentations and product narratives for customer-facing and internal use.
Support creation of external-facing assets in collaboration with the marketing team (e.g. blogs landing pages webinar slides).
Cross-Functional Collaboration
Work closely with Product Managers Sales and Account Management to ensure consistent product stories across touchpoints.
Be a connector between the product and commercial teams helping bridge feature capabilities with customer-facing narratives.
Help maintain internal documentation and support onboarding of new team members or stakeholders as needed.
The InMobi Culture
At InMobi culture isnt a buzzword; its an ethos woven by every InMobian reflecting our diverse backgrounds and experiences.
We thrive on challenges and seize every opportunity for growth. Our core values thinking big being passionate showing accountability and taking ownership with freedom guide us in every decision we make.
We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.
InMobi is proud to be an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace.
Required Experience:
Senior IC
Employment Type
Full Time
