Site Marketing Manager, Fashion & Fitness Marketing

Are you passionate about creating immersive shopping experiences that inspire millions of customers Amazon Fashion and Fitness is looking for a driven and innovative Site Marketing Manager to build high-impact onsite campaigns that help customers discover their next favorite finds across Fashion and Fitness selection.

In this role youll own the strategy execution and optimization of site merchandising across data into action and ideas into captivating campaigns. Youll be at the forefront of how we connect with customers blending storytelling and insights to boost engagement sales and long-term loyalty.

Were seeking someone who is customer-obsessed highly organized and thrives in a fast-moving environment. Youll collaborate across marketing creative and tech teams to shape the future of fashion discovery on one of the worlds most dynamic retail platforms.


Key job responsibilities
- Own campaigns from end-to-end: managing creative processes targeting and segmentation planning execution reporting and optimization.
- Coordinate with multiple teams to provide thorough and authoritative category creative content
- Strong bias for action and ability to prioritize
- Own weekly monthly and quarterly reporting on the state of initiatives
- Manage and report out on projects status and work with teams to remove any project blockers.
- Aptitude for organization flexibility and producing results in a fast-paced environment
- Ability to leverage data to drive decision making
- Familiarity and comfort with GenAI applications for content and copy
- Refined eye for trend in Fashion and/or Fitness industries.


- 2 years of professional non-internship marketing experience
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience using data and metrics to measure impact and determine improvements
- Experience with onsite marketing lifecycle marketing and digital advertising
- Bachelors degree

- Knowledge of HTML XML and Excel
- Experience leading cross-functional teams to establish strong partnerships with demonstrable results

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $58500/year in our lowest geographic market up to $125100/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity sign-on payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.