Marketing + Communications Manager

Smart Savvy Associates is pleased to partner with Business Link in their search for a Marketing Communications Manager. The right person for the role wants to make a meaningful impact as part of a collaborative energetic and dedicated team. Reporting to the Executive Director this individual will manage the planning execution and optimization of marketing and communications efforts to drive client engagement and generate demand for their programs and services.

About Business Link

Business Link is a government-funded not-for-profit organization dedicated to supporting entrepreneurs and small business owners across Alberta. For almost 30 years Business Link has helped thousands of businesses each year through webinars events conferences and personalized one-on-one consultations.

In addition to providing advice on the process to success Business Link has also administered funding programs on behalf of both the Government of Alberta and the Government of Canada and collaborates and works with numerous partners within Albertas small business ecosystem.

As the Marketing Communications Manager you will...

• Lead the execution of all marketing and communications initiatives including campaigns content branding and media relations.
• Support the implementation of profile-building projects.
• Develop and manage the annual marketing and communications plan including quarterly objectives KPIs and performance reporting.
• Take a data-driven approach to digital marketing and communications monitoring metrics analyzing results and providing actionable recommendations.
• Supervise and support a small team overseeing the onboarding of new team members (contractors consultants or staff) as needed.
• Manage and monitor the marketing communications and events budget as well as project-specific budgets.
• Oversee all aspects of social media newsletters website content and overall online presence.
• Work with leadership to coordinate media relations and corporate communications strategy including relationships with traditional and local media outlets.
• Prepare and deliver quarterly and annual reports on marketing and communication efforts to stakeholders including government partners.
• Oversee the planning and execution of corporate and public events symposiums program and service launches.

You have...

• 5 years of marketing and communications experience in a similar role and 2 years of team leadership experience.
• Post-secondary degree or diploma in marketing communications PR or a related field.
• Strong interpersonal skills with a proven ability to build and maintain relationships with a diverse range of stakeholders.
• Excellent verbal and written communications skills; public speaking experience is a strong asset.
• Comfortable managing multiple priorities in a fast-paced and evolving environment.
• Experience working in a non-profit or government organization is an asset.

Additional details
Hybrid (Able to work 3 days a week from the Calgary AB office.)

Interested in applying for this position Polish up your resume and fill out an application on Smart Savvys job board today!

About Smart Savvy Associates

Smart Savvy Associates is a recruitment agency that specializes in connecting companies across Western Canada with marketing communications and creative professionals they need from coordinators to C-suite. Based in Vancouver BC this team of marketers-turned-recruiters have an in-depth understanding of what it takes to find and hire best-in-class talent.

At Smart Savvy Associates we believe diverse teams drive stronger results.

Were committed to equitable inclusive recruitment practices both in how we work and in how we support our clients. We actively seek out talent from all backgrounds and encourage candidates from underrepresented groups to apply.

If you require accommodation at any stage of the hiring process were here to help just let us know.

Together with our clients we aim to build workplaces where everyone can thrive.