Product Marketing Manager–Specialized Risk Group (SRG)

What Youll Bring:

• 8 years of B2B2C product marketing or go-to-market experience ideally in SaaS financial services or risk information industries; real estate experience is a plus
• Proven success in developing and executing go-to-market strategies including product launches positioning and sales enablement programs
• Strong content creation skills across formats (presentations product sheets blogs etc.)
• Excellent communication and public speaking abilities with comfort presenting to all organizational levels
• Highly organized self-motivated and effective in fast-paced agile environments
• Strong project management skills and a bias for action
• Willingness to travel up to 20% (primarily U.S.-based)
  
  

Impact Youll Make:

The Product Marketing Manager will support the expansion of TransUnions horizontal solution capabilities of specialized risk products (i.e. non-credit public record and alternative data) into new and existing markets through development of go-to-market strategies product positioning competitive analysis marketing collateral sales tools and ideas and/or content to support demand generation campaigns. As a product marketer you will work closely with product management market strategy and planning sales and corporate marketing functions as well as external customers and industry groups to successfully promote specialized risk products for success. This product marketing position will have an emphasis on launching products into new markets. Your impact to the success of the team will include the following:

• Serving as the primary consultant for specialized risk products ensuring alignment across teams and initiatives
• Leading the development and execution of go-to-market strategies for new product launches and market expansions
• Managing cross-functional programs to ensure organizational readiness and successful product rollouts
• Creating compelling sales enablement tools and strategies in partnership with Sales Operations and Enablement teams
• Identifying and prioritizing industry segments for targeted marketing efforts and crafting tailored value propositions and messaging
• Developing high-impact content including customer presentations product sheets case studies demos blog posts and more
• Providing strategic input on marketing communications promotional materials and campaign planning to support revenue goals
• Monitoring key performance indicators to assess and optimize product marketing effectiveness

#LI-TE1

Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law including the Los Angeles County Fair Chance Ordinance for Employers the San Francisco Fair Chance Ordinance Fair Chance Initiative for Hiring Ordinance and the California Fair Chance Act.

Adherence to Company policies sound judgment and trustworthiness working safely communicating respectfully and safeguarding business operations confidential and proprietary information and the Companys reputation are also essential expectations of this position.

Benefits:

TransUnion provides flexible benefits including flexible time off for exempt associates paid time off for non-exempt associates up to 12 paid holidays per year health benefits (including medical dental and vision plan options and health spending accounts) mental health support disability benefits up to 12 weeks of paid parental leave adoption assistance fertility planning coverage legal benefits long-term care insurance commuter benefits tuition reimbursement charity gift matching employee stock purchase plan 401(k) retirement savings with employer match and access to TransUnions Employee Resource Groups. Spousal domestic partner and other eligible dependent coverage is available on select health and welfare plans.

We are committed to being a place where diversity is not only present it is embraced. As an equal opportunity employer all qualified applicants will receive consideration for employment without regard to race color religion sex national origin age disability status veteran status genetic information marital status citizenship status sexual orientation gender identity or any other characteristic protected by law.

Pay Scale Information :

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