Field Marketing Specialist, Public Sector and East
Field Marketing Specialist, Public Sector and East
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Salary Not Disclosed
1 Vacancy
Job Description
What are we looking for
SentinelOne is seeking a Field Marketing Specialist who will work closely with our Public Sector and East regional sales and marketing teams to develop and execute field and channel marketing plans that drive pipeline attainment goals. The Field Marketing Specialist will play an active role with the area sales team to ensure they benefit from global marketing programs and execute regional and channel programs to ensure success across all territories.
What youll do
- Deliver marketing programs to drive pipeline growth and customer loyalty for the Public Sector and East Sales Teams. These integrated marketing programs may include:
- Public Sector and East trade shows and events to showcase customer success and support cross-sell and upsell opportunities
- Roadshows and workshops to demonstrate the power of SentinelOne to Public Sector and East practitioners
- Partner/ Alliances Marketing programs: build partner co-marketing programs into regional marketing plans
- Whitespace marketing programs: targeting new contacts and account acquisition
- Align with Public Sector and East sales leadership AVP of Americas Field and Channel Marketing channel sales organization and SE team to understand the market trends in the region and customize programs as needed
- Communicate regional and vertical trends to the AVP of AMER Field and Channel Marketing to help inform corporate of geo needs to modify overall strategy messaging and content
- Enable customer success and support account expansion/cross-sell/upsell
- Partner with product marketing on Public Sector and East content requirements
- Track program results measuring program success and reporting metrics via SFDC and present to regional AVP and marketing team
- Manage and balance the regional field marketing budget and spend
What skills and knowledge should you bring
- 3 years of hands-on experience creating/managing field and virtual events
- Working knowledge of marketing to the Public Sector and East Government
- Passion for inspecting and reporting on key metrics and pivoting marketing plans based on results
- Passion for working with sales to generate pipeline and drive the business. Ability to collaborate and influence others cross-functionally.
- Success in executing programs that drive demand acceleration and demonstrate return on investment
- Comfortable with day-to-day execution and longer-term planning
- Thrives in a fast-paced environment
- Cybersecurity marketing experience is a plus
- Willing to travel 25% of the time
Why us
You will tackle extraordinary challenges and work with the very best in the industry.
- Medical Vision Dental 401(k) Commuter Health and Dependent FSA
- Unlimited Vacation
- Paid Company Holidays
- Paid Sick Time
- Gym membership reimbursement
- Cell phone reimbursement
- Numerous company-sponsored events including regular happy hours and team building events
Required Experience:
Unclear Seniority
Employment Type
Full Time
