About the Role:
The Game Developers Conference (GDC) is seeking a creative connected and highly organized Marketing Manager Community & Social to grow and energize our global developer community 365 days a year.
In this dual-focus role youll drive strategy and execution across GDCs organic social platforms and lead community management initiatives across spaces like Discord Reddit and other ecosystems. Youll be both a digital storyteller and a trusted community builder shaping vibrant inclusive environments where game developers feel seen heard and celebrated.
This is a high-impact opportunity for someone who understands how online engagement can drive long-term brand love loyalty and advocacy. If youre fluent in internet culture gaming discourse and the power of a well-timed meme or a well-handled Reddit thread then this role is for you.
Key Responsibilities:
Community Management
- Develop and implement GDCs year-round community engagement strategy across key platforms such as Discord Reddit WhatsApp or others based on audience needs and communication trends.
- Actively engage in conversations across community and social platforms by responding to questions monitoring trends and maintaining a respectful inclusive environment.
- Build and maintain relationships with community members influencers superfans and ambassadors to deepen connection encourage user-generated content (UGC) and strengthen brand advocacy.
- Launch and manage community-driven activations (i.e. AMAs virtual meetups contests and partnerships) including oversight of GDCs Call for Partners and ongoing community partnership programs.
- Surface community insights audience sentiment industry trends emerging voices and UGC opportunities that position GDC as the essential voice in game development as well as inform content programming and event strategy into the broader GDC brand experience.
- Track and report on community health sentiment and engagement KPIs.
Organic Social Media
- Grow and manage our community through consistent engagement social listening and real-time platform management.
- Own and execute GDCs organic social media strategy across LinkedIn TikTok Bluesky Instagram Facebook Twitter/X and YouTube.
- Create and schedule engaging on-brand content that drives reach shares and conversation - including session spotlights announcements UGC memes and short-form videos as well as GDC-produced materials such as research reports whitepapers and interviews.
- Collaborate with marketing creative programming and sales teams to align content with major campaigns announcements and partner moments.
- Use data to continuously optimize social content cadence and channel strategy to meet brand and campaign goals.
- Support live social coverage during GDC and other marquee moments.
The salary range for this position is $85000 - $95000 depending on experience.
This positing will automatically expire on August 5 2025
Qualifications :
- 4 years of experience managing branded social media and/or online communities ideally for a B2B event or entertainment brand.
- Deep familiarity with internet culture gaming communities and platforms like Discord Reddit and LinkedIn.
- A skilled empathetic communicator who can adapt tone resolve conflict and spark conversation across diverse digital spaces.
- Experienced in content creation platform strategy and social analytics confident interpreting data and turning insights into action.
- Naturally collaborative organized and self-directed; able to manage multiple projects across channels with clarity and creativity.
- Passionate about the games industry and excited by the opportunity in creating authentic year-round relationships with developers.
- Bonus points for: experience with Sprout Social or similar tools live event social coverage basic video or graphic editing or prior work in the games ecosystem.
Additional Information :
We work hard to make sure Life at Informa is rewarding supportive and enjoyable for everyone. Heres some of what you can expect when you join us. But dont just take our word for it see what our colleagues have to say at
Our benefits include:
- Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive and we support a range of working patterns.
- Great community: a welcoming culture with in-person and online social events our fantastic Walk the World charity day and active diversity and inclusion networks.
- Broader impact: take up to four days per year to volunteer with charity match funding available too.
- Career opportunity: the opportunity to develop your career with bespoke training and learning mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When its time for the next step we encourage and support internal job moves.
- Time out: 15 days PTO rising to 20 after three years and 25 after six years plus 10 national holidays a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.
- Competitive benefits including a 401k match parental leave and an ESPP offering company shares at a minimum 15% discount.
- Strong wellbeing support through EAP assistance mental health first aiders free access to a wellness app and more.
- Recognition for great work with global awards and kudos programs.
- As an international company the chance to collaborate with teams around the world
Were not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up join in and help make things happen. If it sounds like a match and you have most although not all of the skills and experience listed we welcome your application.
At Informa youll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses including all of those protected by law. Ask us or see our website for full information.
See how Informa handles your personal data when you apply for a job here.
Remote Work :
No
Employment Type :
Full-time