Sr. Product Marketing Manager, Alexa Enterprise Products
Sr. Product Marketing Manager, Alexa Enterprise Products
Posted on :
14-07-2025
Employer Active
1 Vacancy
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Share
Send me jobs like this
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Job Description
The Alexa Enterprise Products (AEP) organization collaborates with external third party partners to develop Alexa solutions to delight end customers. Within this org the Alexa Built-in (ABI) team works to integrate Alexa as a feature into major OEM brand devices expanding the Alexa footprint globally. A critical component of this integration is to establish a working relationship with priority partners to evolve and expand offerings as well as collaborate on how to drive awareness and engagement of the Alexa feature among customers.
In this role the ABI Sr. Product Marketing Manager (Sr. PMM) will lead the all-up marketing strategy and execution of co-marketing initiatives for select priority partners. They will own and foster the direct marketing relationship with select partners and dive deep to establish and execute agreed upon plans. They will leverage existing Amazon-owned channels to communicate to end users educating them on the benefits/value of incorporating Alexa into their daily habits. The Sr. PMM owns all customer-facing messaging and collaborates and influences internal stakeholders including finance product BD BI and UX/Design to ensure customer awareness education and on-boarding are foundational in future product and partner roadmaps. This role requires a seasoned marketer with a proven ability to foster strong partner relationships. They will need to understand customers needs through the journey and develop new ideas and marketing plans to support and drive key business objectives.
Key job responsibilities
Develop the annual marketing strategy for priority partners in the ABI TV category. Strategy will define annual marketing goals with associated thematic go-gets and tactical executions to drive business impact.
Leverage Amazon owned and operated marketing channels creating messaging and targeting to reach the right customer at the right time to drive priority KPIs.
Directly foster the relationship with external partner marketing teams working to define and execute co-marketing plans.
Own the analysis reporting and next steps for select partner and category reporting to leadership.
- 6 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation profiling and targeting
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128600/year in our lowest geographic market up to $212600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity sign-on payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
In this role the ABI Sr. Product Marketing Manager (Sr. PMM) will lead the all-up marketing strategy and execution of co-marketing initiatives for select priority partners. They will own and foster the direct marketing relationship with select partners and dive deep to establish and execute agreed upon plans. They will leverage existing Amazon-owned channels to communicate to end users educating them on the benefits/value of incorporating Alexa into their daily habits. The Sr. PMM owns all customer-facing messaging and collaborates and influences internal stakeholders including finance product BD BI and UX/Design to ensure customer awareness education and on-boarding are foundational in future product and partner roadmaps. This role requires a seasoned marketer with a proven ability to foster strong partner relationships. They will need to understand customers needs through the journey and develop new ideas and marketing plans to support and drive key business objectives.
Key job responsibilities
Develop the annual marketing strategy for priority partners in the ABI TV category. Strategy will define annual marketing goals with associated thematic go-gets and tactical executions to drive business impact.
Leverage Amazon owned and operated marketing channels creating messaging and targeting to reach the right customer at the right time to drive priority KPIs.
Directly foster the relationship with external partner marketing teams working to define and execute co-marketing plans.
Own the analysis reporting and next steps for select partner and category reporting to leadership.
- 6 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation profiling and targeting
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128600/year in our lowest geographic market up to $212600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity sign-on payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
Required Experience:
Manager
Employment Type
Full-Time
Department / Functional Area
Key Skills
Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.
