Director- Marketing & Communications
Director- Marketing & Communications
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Job Description
WHY WHEDA
WHEDAserves Wisconsin residents and communities by working with others to provide creative financial and technical resources to stimulate and preserve affordable housing small businesses and agriculture.
WHEDAemployees participate in the State of Wisconsin benefit package( WHEDA offers an excellent benefits package that includes: Medical Vision and Dental Insurance State Retirement plan; 457 Deferred Compensation Group Term Life Insurance (and optional term life insurance for family members) Disability Insurance paid sick leave paid vacation time twenty-eight (28) personal holiday hours Twelve (12) paid legal holidays per year tuition reimbursement program.
WHEDAis an equal opportunity and Affirmative Action employer seeking a diverse and talented workforce. Veterans are also encouraged to apply.
WHEDAhas a remote work policy where certain employees may enjoy a hybrid or remote work schedule based on position and business more details below related to this specific position.
WHEDA is seeking a Director of Marketing and Communications to join our Marketing and Communications department in our Madison facility.
SALARY: Hiring Range for this position is from $121562-$148422 Annually. Offered Salary will be based on qualifications and internal pay equity. WHEDA provides a competitive salary and WHEDA employees participate in the State of Wisconsin benefit package which includes retirement health insurance and deferred compensation programs.
POSITION OVERVIEW:This is a professional management position responsible for managing and supervising the Authoritys Marketing and Communications functions. The Marketing and Communications Director is a member of the Authoritys senior management team and participates in organizational and strategic planning activities and decisionmaking
ESSENTIAL DUTIES:To perform this job successfully an individual must be able to perform each essential duty satisfactorily.
Designs directs and implements the Authoritys overall marketing plan to support strategic planning programs and corporate communications. Reviews current marketing trends and incorporates innovative styles and strategies into the Authoritys marketing plan. Raises awareness of products in the marketplace and ensures consistent corporate branding and messaging across all markets served.
Works with all business units to develop successful marketing strategies and communication campaigns that support WHEDAs mission strategic plan business goals and financing products.
Is responsible for overseeing the WHEDA Foundation Annual Housing Grant Program and the Authoritys annual conference.
Plans and executes social media communication strategies and public relation strategies and activities to increase brand presence with key products in identified markets.
Manages professional staff ensuring adequate training and opportunity prioritization of tasks; monitors individual performance and provides feedback to staff. Provides succession planning for the Marketing/Communications team.
Creates and implements strategic partnerships and alliances with product partner organizations as well as State and local government agencies and private organizations/foundations.
Develop speeches and key message points for the Executive Office Governors Office and/or other staff.
Performs or assists with other duties as assigned.
QUALIFICATIONS:
Bachelors Degree in Business Administration Marketing Advertising social media or a closely related field; AND 10 years of progressively responsible professional level experience directly related to the area of assignment including 3 years of management/supervisory experience; OR a combination of education and experience
Valid Drivers License
KNOWLEDGE AND SKILLS:
Managerial principles
Business management
Social media and webbased marketing principles
Marketing and/or Advertising theories and principles
Leadership principles including collaborative skills with all business units
Strategic planning principlesBudgeting Principles and practices
Program development and implementation principles
Excellent verbal and written communication skills
Problem solving skills and ability to work under pressure
Successful prioritizing and management of work projects
Maintains confidentiality related to internal/ external customers and any other information obtained in this role
Remote Work Options:
This position has a work schedule that will initially be 100% in-office. After training is complete it is at the discretion of the direct manager when the employee may begin a hybrid work schedule.
APPLICATION DEADLINE: This position will remain posted until filled.
- Please note- no exceptions will be made after closing date
Questions may be directed to
This position is not eligible for a work-related immigration visa sponsorship.
We request you do not include a photo of yourself with your application for employment. Any submitted will be removed prior to viewing by hiring leaders.
An Equal Opportunity Employer Operating Under an Affirmative Action Plan.
To be considered for positions all applications must be complete.
Required Experience:
Director
Employment Type
Full-Time
