Coordinator, Public Relations & Events
Coordinator, Public Relations & Events
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Holt Renfrew offers you an inspiring fashion-driven environment with opportunities to learn and grow. From our incredible partnerships with iconic luxury brands to our commitments to corporate social responsibility you will be inspired every day.
A job at Holt Renfrew offers a competitive total compensation a generous employee discount pension and health & dental benefits tuition assistance and continuous learning and development.
The Coordinator Public Relations & Events provides extraordinary customer service and liaises with key stakeholders including media influencers vendors and internal partners to drive forward the public relations and event strategies on behalf of Holt Renfrew continues to position the company through the media as one of the worlds leading shopping and lifestyle destinations.
Specific responsibilities include (but are not limited to) the following:
Public Relations:
In conjunction with Director and Manager PR & Events administers the execution of all vendor and seasonal events and public relations programs
Develop and enhance Toronto regional national and international fashion and lifestyle press and influencer relationships to ensure proactive media programs monitoring and assessing editorial calendars and press developments with respect to new publications broadcast and digital programs
Administer and identify proactive pitch programs to raise the profile of Holt Renfrew as the leading fashion and lifestyle destination; with a focus on celebrating the in-store experience Proactive outreach to press to meet strategic objectives balanced with responding in a professional and effective manner to a high volume of daily press requests: from interview requests to product information/sourcing
In conjunction with Director and Manager PR & Events build and execute PR and influencer programs to support marketing initiatives
Administer effective relations with vendor PR teams to ensure successful execution of plans Work closely with the Fashion Direction office buyers and store teams to ensure a strong grasp of ongoing merchandise developments and in-store deliveries to effectively identify and execute proactively on long and short-term press opportunities
Ensure standards for press loans are followed and continually reviewed to balance corporate standards with enhanced press coverage opportunities
Continually monitor press coverage and enhance press relations to increase Holt Renfrew credit paying particular attention to improving on-page increase
Takes the opportunity to champion specific projects
Manage and administer systems to track analyze and archive press coverage and provide quantitative and qualitative updates on progress against plans
Events:
Support the Director and Manager of Public Relations & Events with work backs program flow and implementation with both internal and external teams ensuring all event deliverables are met on budget and on time for key brand focused events (Personal appearances high profile media and customer events and seasonal event programs)
Supporting the Director and Manager of Public Relations & Events by overseeing marketing briefs for key brand events ensuring accuracy with timing targeting as well as manage all approvals for programs
Supporting with preparation of marketing strategies for key vendor seasonal/annual business reviews including program and budget forecast post mortems ROI and new strategic ideas
Supporting with preparation of internal and external presentations to communicate divisional marketing strategies plans vendor proposals and tactics as required
Assist with annual budget planning with direct responsibility of ongoing billing and tracking of all event expenses
Prioritize event implementations including critical paths monitoring of progress development of launch materials communication and results tracking
Effectively administer and deliver flawless execution of key events (Personal appearances high profile media and customer events and seasonal event programs)
The ideal candidate:
Post-secondary degree in a related field or equivalent experience
Minimum two years of experience in fashion/lifestyle media or vendor relations or events experience in integrated marketing communications an asset
Excellent interpersonal skills; a team player who is able to act as both a leader and an individual contributor as required
Confident and effective communication (written & verbal) and interpersonal skills
Is adaptable and comfortable with ambiguity and change
Highly service-oriented with exceptional organizational and follow up skills
Passionate about fashion and luxury retailing
Proficient in Microsoft Office Suite (Word Excel PowerPoint Outlook)
Holt Renfrew is an equal opportunity employer committed to fostering a diverse and inclusive workplace. Our future success depends on the perspectives and contributions of all our employees -- their diverse backgrounds abilities and experiences make our business stronger. If you are contacted for a job opportunity and require accommodation please email and let us know so we can ensure you have an accessible candidate experience throughout the recruitment process. All requests are confidential and used only to meet candidate needs.
Required Experience:
IC
Employment Type
Full-Time
