Media Executive - Walb

About Gray Media:

Gray Media or Gray is a multimedia company headquartered in Atlanta Georgia formally known as Gray Television Inc. The company is the nations largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Grays additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios and studio production facilities Assembly Atlanta and Third Rail Studios.

About WALB:

WALB-TV is the dominant #1 news station and is an award-winning NBC / ABC affiliate in Albany GA. WALB began broadcasting in 1954 and was the first Gray Television Station. WALB covers and serves more than 40 counties across South Georgia. WALB is a powerhouse advertising solution offering clients multiple solutions that include television digital video and email marketing. WALB works with over 200 Local Regional and National accounts each month helping clients reach their goals.

Job Summary/Description:

Are you passionate about digital media and excited to be part of a dynamic team in a fast-paced environment WALB is looking for a full-time Digital Sales Specialist to be a key player within our high-performing Sales Team!

Duties/Responsibilities include (but are not limited to):

- Act as a secondary client contact understanding client goals and optimizing success through research and analysis
- Offer innovative digital solutions that span a wide array of digital products including Paid search Targeted Video/Display Streaming TV Targeted Email Digital Audio and more.
- Support sales staff with dynamic marketing presentations and strategies that win.
- Manage all facets of campaign execution by working with the Digital Media Team
- A proactive approach to staying ahead of emerging trends in digital media and marketing. Always seeking new opportunities to enhance our strategies and deliver client solutions.
- Develop and present concise reporting decks highlighting the success of the campaign and recommendations for future campaigns
- Promote positive working relationships within the department and the company

Qualifications/Requirements:

- Detail oriented
- A thorough understanding of the digital advertising media landscape
- A results-driven mindset with a passion for growth and innovation
- Possess demonstrable experience working in both B2B and B2C environments
- Proficient in Microsoft Office Excel and PowerPoint
- Strong communication and listening skills
- Must be able to prioritize multitask and perform in a high-paced environment
- Must have organizational skills and wbe illing to take initiative

If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references

(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)

WALB-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or genetics. In addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.

Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.

Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.