Senior Performance Marketing Manager
Senior Performance Marketing Manager
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Job Description
(Senior) Performance Marketing Manager - Malaysia
Location: Kuala Lumpur Malaysia (Hybrid/Remote flexibility available)
Department: Performance Marketing
Employment Type: Full-Time
About the Company
We are a digital-first marketing and eCommerce solutions provider that connects brands with consumers across Southeast Asia. Our integrated services help brands craft compelling digital experiences drive performance and optimize every stage of the online customer journey.
Were growing fast and were looking for driven curious and innovative individuals to help us shape the future of digital commerce.
If you value:
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Collaboration & Communication You thrive in team-based environments.
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Innovation & Analysis You enjoy solving challenges using data and creativity.
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Ownership & Accountability You deliver results with consistency.
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Leadership & Precision You bring structure to complexity.
- Agility & Adaptability You excel in fast-moving evolving landscapes.
...wed love to meet you.
About the Role
Were hiring a hands-on detail-oriented and data-driven Senior Performance Marketing Manager to lead the execution and optimization of paid media campaigns across eCommerce and digital channels.
Youll be responsible for campaign setup performance tracking and continuous improvement across platforms like Shopee Lazada TikTok Shop Facebook and Google ensuring KPIs are met through strategic planning and real-time optimization.
Key Responsibilities
- Campaign Setup & Execution: Own the full backend setup of campaigns across Shopee Lazada TikTok Shop Facebook Google and others.
- Platform Expertise: Leverage platform-specific tools including CPAS and onsite ads to drive campaign results.
- Performance Optimization: Monitor campaigns daily making data-backed adjustments to maximize performance.
- Data Analysis & Reporting: Prepare regular campaign reports with insights and strategic recommendations (bi-weekly monthly annual).
- Media Planning: Collaborate on cross-channel media plans that support brand goals and business outcomes.
- Process Improvement: Identify and implement operational enhancements for more efficient campaign delivery.
- Stakeholder Management: Work closely with internal teams and brand partners to ensure successful execution and alignment.
- Marketing Ops Support: Assist with daily marketing operations ensuring consistency across all touchpoints.
Requirements
- Diploma/Degree in Marketing Digital Media or relevant fieldor equivalent experience.
- 5-7 years of experience in performance marketing with deep expertise in eCommerce (Shopee Lazada TikTok Shop) and digital channels.
Minimum 3 years of experience leading teams or driving performance strategy.
- Proven record of hands-on campaign execution using Shopee & Lazada backend tools (CPAS onsite).
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Strong analytical and problem-solving skills; comfortable working with large datasets.
- Proficient in Microsoft Office and Google Suite; familiarity with reporting/analytics tools is a plus.
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Effective communicator with strong stakeholder engagement skills.
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Self-motivated and thrives in fast-paced high-growth environments.
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Fluent in English (written & spoken); additional languages are a plus.
What We Offer
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A collaborative and fast-moving team environment.
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Opportunities to lead high-impact campaigns for regional brands.
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Flexible work arrangements.
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A front-row seat in the evolution of Southeast Asias digital commerce space.
If youre passionate about data performance marketing and making an impact in eCommerce this is the role for you. Apply now and help us elevate brand performance across the region.
Employment Type
Full Time
