About Forcura & Medalogix
In March 2025 Forcura the intelligent workflow management company and Medalogix a clinical decision support company announced that they have combined. Together the companies will create a leading post-acute care technology platform focused on the advancement of intelligent patient care within home-based care providers and ultimately across the entire healthcare continuum. Click here to learn more about the merging of Forcura and Medalogix.
Position Summary
The Strategic Accounts Executive is responsible for developing and maintaining long-term relationships with key clients driving revenue growth through tailored solutions and ensuring customer satisfaction. This sales and relationship building role involves a deep understanding of client business goals and aligning company products and services to meet those needs. The Strategic Accounts Executive acts as a trusted advisor and primary point of contact for high-value accounts. Success in this role will be measured on achievement towards sales retention client health and activity targets.
Job Duties
- Account Management: Serve as the lead point of contact for all strategic client matters. Manage and grow a portfolio of high-value clients by building strong relationships at multiple organizational levels.
- Strategic Planning: Develop and execute strategic account plans that align with both the clients and companys long-term goals.
- Value Assessments: Lead ROI analysis KPI performance reviews missed opportunity evaluations and branch-level insights to demonstrate impact and drive informed decision-making.
- Sales Growth: Lead consultative sales conversations to understand customer needs and position tailored products services and solutions that drive value and measurable outcomes.
- Achieve a defined quota by identifying and managing opportunities to upsell cross-sell and expand services and product offerings. Drive revenue growth by meeting and exceeding sales targets.
- Client Advocacy: Represent client interests internally ensuring cross-functional teams deliver on expectations. Serve as the voice of the customer to internal stakeholders.
- Negotiation & Contracting: Lead contract negotiations with clients including pricing terms and renewals.
- Reporting & Forecasting: Maintain accurate records of account activity pipeline status and forecast revenue using CRM tools (e.g. Salesforce HubSpot).
- Market Intelligence: Stay informed about industry trends competitive landscape and client developments to proactively address needs.
- Collaboration: Work closely with client success clinical implementation marketing product and finance teams to ensure alignment and seamless service delivery.
- All other job related duties as assigned.
Minimum Requirements
- Bachelors degree in Business Marketing or related field
- 7 years of experience in strategic account management enterprise sales and/or business development
- Proven track record of managing and growing large accounts ($1M annual revenue)
- Strong communication negotiation and presentation skills
- Experience with CRM software (e.g. Salesforce HubSpot)
- Industry experience in Home Health and Hospice
- Periodic travel to clients depending on business and client needs anticipated.
Preferred Qualifications
- Masters of Business Administration preferred
Work Environment
- Remote Hybrid or On-Site (Nashville or Jacksonville
Physical Demands of Our Work Environment
- This position uses a computer and other office equipment as needed to perform duties. The in-office noise level in the work environment is typical of that of an office. Frequent interruptions may be encountered throughout the workday.
- The employee is required to either stand or sit talk and hear frequently required to use repetitive keying or hand motions.
- The physical demands are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Forcura and Medalogix are equal opportunity employers. All qualified applicants will receive consideration for employment without regard to race color religion national origin sex sexual orientation gender identity veteran status and disability or other legally protected status If you are unable to submit an application because of a incompatible assistive technology or disability please contact us at . We will make every effort to respond to your request for disability assistance as soon as possible.
Forcura and Medalogix are E-verify employers. Your eligibility to work in the United States will be verified through the E-verify system if you apply and are selected for a position.
Required Experience:
Manager