Social Media Program Manager
Social Media Program Manager
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$ 53234 - 55008
1 Vacancy
Job Description
Social Media Program Manager
University Advancement Communications and Engagement
At the base of the Rocky MountainsColorado Springs is captivated by its stunning landscapes making it a paradise for nature lovers. This city is more than its scenerya mosaic of history arts and a vibrant tech scene. We invite you to join a community that cherishes outdoor adventure as much as forward-thinking growth an exceptional setting for both career and lifestyle.
SalaryRange: $53234 - $55008 annually. Compensation will be commensurate upon experience and qualifications. This position isExempt from the Fair Labor Standards Act (FLSA) overtime provisions.
Work Location: Hybrid eligible
At UCCS our employees are our most valued asset. Were proud to offer:
Generous Time Off: Enjoy 22 vacation days 10 sick days paid parental leave 13 recognized holidays and provisions for bereavement jury duty and FAMLI Leave. - Robust Health Coverage: Our comprehensive medical plans cover preventative care at no cost including a yearly mental health visit. Plus benefit from affordable dental vision plans and competitive prescription drug prices.
- Financial & Retirement Benefits: Take advantage of our health savings flexible spending accounts and life and disability insurance. Plan for your future with our retirement options.
- Further Your Education: Avail nine waived credits per academic year for courses at any CU campus. We invest in your educational and professional growth.
- Wellness & More: From wellness programs aimed at achieving your best self to various additional benefits through CU Advantage we prioritize well-being and holistic development.
- Want to know your total compensation Use ourcalculator to get the complete picture!
Summary
The Social Media Program Manager serves as a strategic partner within the University Communications office overseeing the planning execution and evaluation of UCCSs institutional social media presence. This position manages official UCCS social media accounts creates and curates content aligned with the university brand and advises on issues management and engagement strategies. Working closely with departments and social media stakeholders across campus the manager supports community building ensures message consistency and leads training efforts. The role involves continuous trend monitoring and contributes to overall communications planning with a focus on digital storytelling.
Essential Functions
The duties and responsibilities of the position include but are not limited to:
(40%) Strategic Social Media Planning & Engagement
- Develop and implement long-term and short-term social media strategies supporting the universitys mission and reputation.
- Create and maintain content calendars aligned with institutional goals.
- Promote engagement by managing community responses and user-generated content.
- Provide guidance and training for social media stakeholders across campus.
- Advise on emerging trends and digital innovations to enhance UCCSs online presence.
(30%) Content Development & Campaign Management
- Write and produce creative content across platforms (written visual video).
- Ensure messaging aligns with brand identity and accessibility standards.
- Coordinate strategic campaigns supporting university initiatives and special events.
- Capture and share institutional stories that elevate UCCSs impact and reach.
- Collaborate on photography videography and editing efforts.
(20%) Operations & Administration
- Monitor assess and report key performance indicators (KPIs) to evaluate content effectiveness.
- Manage the universitys official social media platforms (Facebook X Instagram LinkedIn etc.).
- Coordinate cross-campus use of the UCCS Events Calendar and other digital tools.
- Respond to inquiries direct complaints appropriately and liaise with key offices (e.g. UCCS Police OIE) as needed.
- Maintain compliance with legal and university standards for digital content and communications.
(10%) Crisis Communication & Institutional Support
- Support issues management crisis communications and internal updates via social media.
- Work with media relations and leadership to craft appropriate responses during sensitive events.
- Provide recommendations during high-priority events or incidents.
- Share feedback from social audiences with relevant campus departments to inform continuous improvement.
Tentative Search Timeline
- Priority will be given to applications submitted by: July 27 2025
- Potential interview dates: July 28 - August 1 2025
- Potential start date: August 15 2025
CU is an Equal Opportunity Employer and complies with all applicable federal state and local laws governing nondiscrimination in employment. We are committed to creating a workplace where all individuals are treated with respect and dignity and we encourage individuals from all backgrounds to apply including protected veterans and individuals with disabilities.
In accordance with the Equal Pay for Equal Work Act UCCS does not discriminate based on sex in our employment or compensation practices.
- A Bachelors degree from an accredited institution in Communications MarketingJournalism Public Relations Media Studies Digital Media or a related field is required.
- Proven experience managing social media platforms for a business or organization is required.
- Experience producing engaging multimedia content tailored to institutional branding is critical.
- Candidates must have strong communication skills and demonstrated project management capabilities.
- Familiarity with social media tools analytics video/photo editing platforms and web-based engagement strategies is essential.
- Experience managing social media in a higher education environment is highly desired.
- Background in media relations crisis response or institutional storytelling is highlydesired.
- Experience with design principles including layout typography and color theory is aplus.
Required Experience:
Manager
Employment Type
Full-Time
