Marketing Specialist, Route Management (Temporary - 12 months)
Marketing Specialist, Route Management (Temporary - 12 months)
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Job Description
The incumbent through his expertise will act as a specialist with his internal contacts and clients. The person will contribute to informed decision-making by managers. They will act as a consultant and propose solutions oriented towards business issues and will be responsible for their implementation. The incumbent will be responsible for marketing the various routes offered by Air Transat through B2C and B2B campaigns in the Canadian and international markets.
Responsibilities
- Monitor the performance of the various routes under his/her responsibility in close collaboration with the Revenue Management and Pricing teams as well as Commercial teams on the Canadian and international markets;
- Contribute to the definition of promotional offers with the RM and Pricing teams;
- Implement marketing plans for the launch of new destinations or routes and/or for existing routes;
- Brief and coordinate digital print radio and video advertising projects.
- Orchestrate the marketing of various multi-channel campaigns through the various stages of production approval and marketing;
- Work closely with several internal groups and external partners (sales revenue management network product legal studio ad agencies ecommerce media marcom international teams GSAs etc.);
- Perform performance analysis of marketing campaigns and prepare presentation documents;
- Manage and monitor budgets based on performance objectives;
- Provide the necessary support to the Marketing Director Brand and commercial activities in order to carry out several promotional advertising and communication projects;
- Plan and implement certain partnerships while ensuring maximum visibility.
Qualifications :
- University diploma in marketing communications or related relevant field;
- At least three (3) years of relevant marketing experience;
- Relevant project and promotion management experience;
- Bilingualism is essential (written and spoken) ;
- Writing skills (English and French);
- Analysis capabilities;
- Ability to manage several projects simultaneously;
- Ability to meet tight deadlines and work under pressure;
- Dynamism resourcefulness sense of organization and attention to detail;
- Knowledge of social media and on the lookout for trending topics;
- Proficiency in MS Office;
- Knowledge of the airline and/or travel industry (an asset).
Additional Information :
Location: 300 Lo-Pariseau Montral QC H2X 4B3
Employment Equity
At Transat we foster an environment where inclusiveness respect and equity reign. We endeavour to build a workforce that reflects the diversity of our customers as well as the communities to which we travel. We encourage women members of visible minorities ethnic minorities aboriginal peoples as well as people with disabilities to submit their candidacy. Transat will accommodate people with disabilities throughout the recruitment and selection process. If you require an accommodation please contact us in order to work together in meeting adequately your needs.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
