Director, Marketing Planning And Strategy, Memberâs Mark â Samâs Club
Director, Marketing Planning And Strategy, Memberâs Mark â Samâs Club
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$ 110000 - 220000
1 Vacancy
Job Description
Position Summary...
Job Title:Director of Marketing Members Mark Sams ClubLocation:Bentonville AR
At Sams Club were on a mission to double our businessand Members Mark our flagship private brand is central to that growth. Were looking for a bold strategic and creative marketing leader to shape how millions of members experience Members Mark across every touchpoint.
As Director of Marketing for Members Mark youll lead the brands marketing strategy end-to-endfrom storytelling and positioning to full-funnel campaigns and omnichannel execution. Youll partner closely with senior leaders across marketing merchandising operations and creative to bring the brand to life in ways that drive business results and deepen member loyalty.
What youll do...
Lead the Brand NarrativeOwn the Members Mark brand strategy and voice. Youll be the storyteller who shapes the brands voice and uncover the stories behind our products to create compelling narratives that connect with members and support business growth.
Drive Full-Funnel MarketingLead integrated campaigns across paid owned earned and editorial channels. Youll work across the marketing org to ensure every strategyfrom renewals to grand openingsladder up to broader business goals.
Collaborate Across the BusinessPartner with merchandising operations digital and creative teams to ensure consistent messaging and seamless execution across all channels from in-club signage to digital media.
Influence at the Highest LevelsPresent strategies and results to the SVP of Members Mark CMO and other senior leaders. Youll need to be a confident communicator who can translate insights into action and influence decision-making.
Champion Omnichannel ExperiencesEnsure Members Mark shows up powerfully across digital and physical environments creating a cohesive and elevated experience for members wherever they shop.
Use Data to Drive StrategyLeverage consumer insights analytics and market research to refine messaging optimize campaigns and measure impact.
Lead Product Launches & Seasonal MomentsOversee major launches and seasonal campaigns ensuring they align with brand strategy and deliver on performance goals.
Spot Trends & Spark InnovationStay ahead of cultural and category trends. Co-develop stories and solutions that keep Members Mark at the forefront of quality and value.
What You Bring
8 years of marketing experience including 23 years in a senior leadership role.
Proven success building and growing private label or CPG brandsideally in retail or wholesale.
Deep understanding of omnichannel marketing including digital social and in-store.
Strong leadership and cross-functional collaboration skills.
Data-driven mindset with a track record of using insights to guide strategy.
Excellent communication and storytelling skills especially with senior stakeholders.
Creative and strategic thinker with a bias for action.
Experience with membership-based business models is a plus.
Why Sams Club
Youll join a high-impact team thats reimagining what a private brand can be. At Sams Club marketing is a growth engineand Members Mark is at the heart of it. If youre ready to help shape the future of retail and make a real impact wed love to meet you.
For information about PTO see Other benefits include short-term and long-term disability company discounts Military Leave Pay adoption and surrogacy expense reimbursement and more.Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sams Club facilities. Programs range from high school completion to bachelors degrees including English Language Learning and short-form certificates. Tuition books and fees are completely paid for by Walmart.Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility see . Outlined below are the required minimum qualifications for this position. If none are listed there are no minimum qualifications. Outlined below are the optional preferred qualifications for this position. If none are listed there are no preferred qualifications.Minimum Qualifications...
1 years supervisory experience or experience leading cross-functional projects.Preferred Qualifications...
Primary Location...
2101 Se Simple Savings Dr Bentonville AR 72712-4304 United States of America
Required Experience:
Director
Employment Type
Full-Time
