Research Analyst
Research Analyst
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Job Description
Job Title
Research AnalystJob Description
About Dotdash Meredith:
Dotdash Meredith is the largest digital and print publisher in America. From mobile to magazines nearly 200 millionpeople trust us to help them make decisions take action and find inspiration. Dotdash Merediths over 40 iconic
brands include PEOPLE Better Homes & Gardens Verywell FOOD & WINE The Spruce Allrecipes Byrdie REALSIMPLE Investopedia and Southern Living. Dotdash Meredith is based in New York City and is an operating business
of IAC (NASDAQ: IAC) ().
Meredith India Services Pvt. Ltd. (a Dotdash Meredith Company):
Meredith India Services Pvt. Ltd. is a subsidiary of Dotdash Meredith (USA) the parent company of over 40 iconicbrands like PEOPLE Better Homes & Gardens Verywell FOOD & WINE The Spruce Allrecipes Byrdie REAL
SIMPLE Investopedia Southern Living and many provide offshore support to Dotdash Meredith within Research & Analytics Technology Finance OperationsConsumer Marketing & Revenue and Shared Services domains.
Operating out of Bengaluru Dotdash Meredith India employs a diverse and vibrant workforce with an engagingworkspace. Were energetic strong & dynamic and form a solid foundation that celebrates our work culture. Were
looking for bright engaged creative and fun people to join our inspiring team.
Our Core Values:
Champion Accountability
Respect
Expect Integrity
Act Now Not Later
Make it Matter
Job Summary:
We are seeking a data-driven professional who excels at uncovering deep insights from advertising data and presenting them through compelling visualizations. The successful candidate will be responsible for measuring the effectiveness of our clients advertising campaigns and transforming complex data into clear actionable insights that drive strategy. The ideal candidate will have a strong analytical background expertise in data visualization and the ability to collaborate with cross-functional teams.
Primary responsibilities:
- Develop and implement measurement strategies to evaluate the effectiveness of our clients advertising
- campaigns.
- Extract analyze and interpret data from various sources (e.g. surveys website analytics ad performance metrics) to uncover meaningful insights.
- Design visually compelling presentations and reports using tools like PowerPoint Google Slides or Keynote that effectively communicate research findings to clients and internal teams.
- Collaborate with cross-functional teams to develop recommendations for improving advertising strategies based on research insights.
- Stay up to date with industry trends advancements in advertising measurement methodologies and best practices in data visualization.
- Continuously monitor and evaluate the impact of advertising strategies using research insights and data storytelling techniques.
Mandatory Skills:
- Minimum Bachelors degree in marketing statistics data science or a related field.
- 1-2 years of research experience working in a market research or advertising agency.
- Strong analytical skills and experience working with large datasets.
- Proficiency in designing impactful presentations using PowerPoint Google Slides or other visual storytelling tools.
- Excellent communication skills with the ability to present findings to non-technical stakeholders.
- Ability to work independently and collaboratively with cross-functional teams stateside
- Strong attention to detail and the ability to prioritize tasks effectively.
Designation: Analyst
Working Hours: 1 PM 10 PM IST
Work Location: Ecoworld Bengaluru
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age color national origin citizenship status physical or mental disability race religion creed gender sex sexual orientation gender identity and/or expression genetic information marital status status with regard to public assistance veteran status or any other characteristic protected by federal state or local law. In addition the Company will provide reasonable accommodations for qualified individuals with disabilities.
#INDIA#Required Experience:
IC
Employment Type
Full-Time
