drjobs Brand Campaign Manager

Brand Campaign Manager

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1 Vacancy
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Job Location drjobs

Santa Clara - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Your Career

As a Brand Campaign Manager you will be a key contributor to our Campaign Center of Excellence (COE) team focusing on the execution and optimization of global brand campaigns. You will support the development and implementation of strategies designed to drive awareness and consideration among our target audiences with a particular emphasis on C-level executives and the promotion of thought leadership content.

Your Impact

  • Campaign Management: Actively participate in the end-to-end strategy and execution of global brand campaigns including digital advertising social media initiatives content promotion and experiential activations
  • AI Readiness: Actively pursue AI innovations; explore capabilities and drive efficiencies and creativity and foster an AI-first environment
  • Content Coordination: Collaborate closely with content marketing creative services and external agencies to ensure all campaign assets (e.g. ad copy landing pages video scripts social visuals) align with brand guidelines messaging and campaign objectives
  • Digital Channel Management: Support the deployment and monitoring of brand campaigns across various digital platforms including paid social display networks and programmatic advertising ensuring optimal reach and frequency
  • Performance Monitoring & Optimization: Track key brand metrics (e.g. impressions reach engagement brand sentiment) and campaign performance data assisting in the generation of reports and identifying opportunities for real-time optimization to enhance brand impact
  • Cross-Functional Collaboration: Work seamlessly with internal teams such as product marketing corporate communications field marketing and sales enablement to ensure cohesive messaging and integrated campaign delivery
  • Brand Consistency: Act as a brand advocate ensuring consistency in messaging tone and visual identity across all campaign touchpoints
  • Market Research Support: Assist in researching market trends competitive landscapes and audience insights to inform future brand campaign strategies

Qualifications :

Your Experience 

  • 5 years brand marketing experience with a focus on digital campaign execution and media and event sponsorships within a B2B technology environment
  • Proven ability to own a B2B technology campaign delivering on anticipated outcomes and shaping corporate narratives in creative customer-first activations
  • Demonstrated understanding of brand building principles and the consumer journey from awareness to consideration
  • Experience assisting with the development and deployment of digital advertising campaigns
  • Proven analytical skills with experience extracting and interpreting campaign performance data
  • Excellent written and verbal communication skills; ability to articulate brand messages clearly and compellingly
  • Bachelors degree in Marketing Communications Business or a related field or equivalent military experience required


Additional Information :

The Team

Step into a marketing role at Palo Alto Networks where your innovation drives global impact against escalating cyber threats in this era of AI. Youll seize the unique opportunity to develop cutting-edge strategies and compelling content while collaborating with industry-leading experts in the fast-paced cybersecurity landscape. Here your creativity directly contributes to a safer digital future for everyone fostering your growth and development in this ever-evolving market.

Compensation Disclosure

The compensation offered for this position will depend on qualifications experience and work location. For candidates who receive an offer at the posted level the starting base salary (for non-sales roles) or base salary commission target (for sales/commissioned roles) is expected to be between $129000/YR - $207000/YR. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here.

Our Commitment

Were problem solvers that take risks and challenge cybersecuritys status quo. Its simple: we cant accomplish our mission without diverse teams innovating together.

We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need please contact us at  .

Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace and all qualified applicants will receive consideration for employment without regard to age ancestry color family or medical care leave gender identity or expression genetic information marital status medical condition national origin physical or mental disability political affiliation protected veteran status race religion sex (including pregnancy) sexual orientation or other legally protected characteristics.

All your information will be kept confidential according to EEO guidelines.

Is role eligible for Immigration Sponsorship No. Please note that we will not sponsor applicants for work visas for this position.


Remote Work :

No


Employment Type :

Full-time

Employment Type

Full-time

Department / Functional Area

Marketing

About Company

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