Marketing Manager

Behind the software is a powerhouse of 105 years of combined industry experience and ten CCIEs plus multiple Masters and PhD degrees from institutions like Georgia Tech. Our specialists have walked the data-center aisles solved the late-night Sev-1s and know exactly where traditional tooling breaks.

Today our motto is bold and simple: Infra Automation. Made Simple. If you believe infra should deploy in minutes not months welcome to Kumorai. Were just getting started and the view above the clouds is spectacular.

About You (Our Ideal Candidate)

Youre the rare full-stack tech marketer who can talk cloud or infra automation one minute and tagline copy the next. Youve already:

• Piloted a small but strong team (think copywriter designer video editor sales team maybe an agency or two) and you know how to coach talent without micromanaging.

• Launched B2B cloud or infrastructure brands into the US market from Europe.

• Thrived in environments where the mission is to simplify multi-cloud and data-center management and kill complexity for engineers.

• Turned LinkedIn and other online assets into a demand-gen engine not just a vanity metrics board.

• Run events and partner activation programs as a growth driver for the company.

• Live in Romania or the wider Balkans or Eastern Europe happy to sync for daily stand-ups during US PST mornings or noon.
  If code-free infrastructure automation makes your marketer heart beat faster keep reading.

This is a full-time fully remote independent contractor position.

Top Objectives (first 12 months)

1. Brand Lift: Position Kumorai as a top-3 mentioned multi-cloud platform among DevOps / NetSec audiences measured by monthly social listening reports.

2. Create a marketing plan for 2025/2026 based on market research customer journey mapping.

3. Co-create educational and client activation assets (sales decks landing pages tutorials videos and knowledge centers.

4. Demand Gen Pipeline: Create pipeline and generate demand via webinars email nurtures and targeted content.

5. Content Velocity: Ship a minimum of 2 thought-leadership assets/month (whitepaper case study or long-form blog) and 8 micro-posts/week across team channels.

6. Launch a newsletter that will resonate with CIOs CTOs and system admins/network partners.

7. Ops Excellence: Design and roll out a marketing-to-sales SLA (lead scoring routing) that cuts average lead-to-demo time.

Other Responsibilities

• Own the brand presence end-to-end website messaging visual identity tone of voice.

• Create and capture demand: manage paid organic email and event campaigns that feed the sales funnel.

• Run the webinar program: from speaker wrangling to post-event nurture.

• Grow our mailing list.

• Coordinate agencies & vendors (PR ABM data design overflow) and negotiate contracts to hit ROI targets.

• Press & analyst relations draft releases land at least 4 industry mentions/quarter.

• Marketing analytics & budget ownership; present monthly performance dashboards to the exec team.

Requirements

• 5 years in B2B tech marketing with 2 years leading a team.

• Technical depth in cloud computing network automation or data-center infrastructure you can translate VPC peering into board-room English.

• Fluent English (written & spoken); other European languages a plus.

• Based in Romania/Balkans (or able to work there legally) with reliable overlap to US PST (16:00 - 20:00 EET).

• Hands-on experience with webinar platforms and demands.

• Data-driven mindset comfortable building dashboards and talking CAC LTV and SQL queries.

• Proven track record of scaling high tech audiences and launching net-new product narratives.

The Bar We Set