Brand Marketing Coordinator - Urology
Brand Marketing Coordinator - Urology
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Job Description
Aeroflow Health - Brand Marketing Coordinator - Urology
Remote Opportunity - EST Time Zone Preferred
*Please note you must provide a portfolio or link to previous work/projects in order for your application to be considered*
The Opportunity
At Aeroflow Urology our marketing team drives innovation through a comprehensive strategy focused on lead generation brand awareness and customer engagement across various channels including social media influencer marketing content creation SEO PR and more.
As the Brand Marketing Coordinator you will take charge of managing our editorial calendar spearheading our social media strategy and driving impactful partner marketing initiatives. This role is key in executing creative campaigns fostering collaborations and amplifying Aeroflow Urologys mission to improve access to life-changing continence care.
About Us
- Our Mission: Aeroflow Urology is dedicated to breaking down barriers to accessible convenient and reliable continence care through education and advocacy.
- Our Customers: We serve individuals living with or caring for those with incontinence as well as healthcare providers such as physicians and nurses.
- Our Culture: We are a collaborative innovative and creative team where every voice matters. If youre eager to join a supportive environment where bold ideas drive meaningful change youre in the right place.
Your Primary Responsibilities
- Social Media Marketing
- Work alongside the Brand Marketing Lead to develop and execute Aeroflows social media strategy through competitive research audience identification and platform optimization.
- Create edit and publish engaging daily content that resonates with target audiences and fosters meaningful connections.
- Collaborate with internal teams and external stakeholders to produce high-quality on-brand creative assets.
- Monitor social media platforms for trends audience behavior and performance metrics to refine strategies.
- Expand brand presence by identifying and launching opportunities on new and emerging social platforms.
- Ensure adherence to brand standards in all social media and brand communications.
- Daily management of organic and paid engagement including community group interactions.
- Partner Marketing
- In partnership with the Brand Marketing Lead develop and execute Aeroflows partnership marketing strategy.
- Research identify and negotiate collaborations with on-brand partners to enhance awareness engagement and lead generation.
- Serve as the primary liaison for partners overseeing contracts budgets deadlines and campaign execution.
- Track analyze and report on partnership effectiveness using data-driven insights to measure ROI and refine strategies.
- Additional Contributions
- Support broader brand marketing initiatives as needed including but not limited to PR efforts site content influencer marketing and brand asset creation.
- Ownership of Google My Business account.
- Conduct competitor research to inform Aeroflow Urologys marketing strategies.
Skills for Success
- A creative eye for design with a strong understanding of how to create visually engaging on-brand content for social media.
- Ability to leverage marketing KPIs and analytics tools to shape data-driven strategies.
- Strong communication and interpersonal skills with experience negotiating contracts and managing external relationships.
- A self-starter with excellent time-management and organizational skills to handle multiple projects and deadlines.
- Ability and willingness to come up with innovative ideas and strategies to enhance our brand marketing strategy.
- Passion for innovation collaboration and making a tangible impact in peoples lives.
Required Qualifications
- Associates or bachelors degree in marketing or related field.
- 3 years of proven experience in social media marketing.
- Experience in managing corporate partnerships is highly preferred.
- Expertise in social media platforms (e.g. Facebook Instagram TikTok Pinterest YouTube LinkedIn).
- Experience designing on-brand graphics for social media marketing efforts using tools such as Canva.
- Displays core understanding of key social media metrics and utilizes expertise to pull together meaningful insights and action plans. Experience with platform-specific reporting tools (Meta TikTok etc.) and/or platforms such as Sprout or Hootsuite required.
- Proficiency in project management and the ability to thrive in a fast-paced multitasking environment.
- Employee has an individual responsibility for knowledge of and compliance with laws regulations and policies. Compliance is a condition of employment and is considered an element of job performance. Maintain HIPAA/patient confidentiality
- Ability to travel at least 3-4 times per year for team planning sessions.
What Aeroflow Offers
Competitive Pay Health Plans with FSA or HSA options Dental and Vision Insurance Optional Life Insurance 401K with Company Match 12 weeks of parental leave for birthing parent/ 4 weeks leave for non-birthing parent(s) Additional Parental benefits to include fertility stipends free diapers breast pump Paid Holidays PTO Accrual from day one Employee Assistance Programs and SO MUCH MORE!!
Here at Aeroflow we are proud of our commitment to all of our employees. Aeroflow Health has been recognized both locally and nationally for the following achievements:
- Family Forward Certified
- Great Place to Work Certified
- Inc. 5000 Best Place to Work award winner
- HME Excellence Award
- Sky High Growth Award
If youve been looking for an opportunity that will allow you to make an impact and an organization with unlimited growth potential we want to hear from you!
Aeroflow Health is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race color sex religion sexual orientation national origin disability genetic information pregnancy or any other protected characteristic as outlined by federal state or local laws.
Required Experience:
IC
Employment Type
Full-Time
