Senior Email Marketing Specialist
Senior Email Marketing Specialist
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Job Description
SurveyMonkey is the worlds most popular platform for surveys and forms built for businessloved by users. We combine powerful capabilities with intuitive design effectively serving every use case from customer experience to employee engagement market research to payment and registration forms. With built-in research expertise and AI-powered technology its like having a team of expert researchers at your fingertips.
Trusted by millionsfrom startups to Fortune 500 companiesSurveyMonkey helps teams gather insights and information that inspire better decisions create experiences people love and drive business growth. Discover how at .
What were looking for
Our Email Marketing team is responsible for creating and driving email programs that guide customers through their lifecycle from their first interaction to becoming loyal advocates. We are a passionate and data-driven team focused on delivering exceptional experiences that showcase the value of SurveyMonkey and delight customers.
We are looking for a strategic and customer-obsessed Senior Email Marketing Specialist to own and elevate our email programs focused on customer onboarding product adoption and engagement. This person will be a hands-on leader ready to dive in and re-imagine our existing email initiatives. If you are passionate about creating impactful personalized customer experiences at scale we want to talk to you.
What youll be working on
- Own the strategy execution and optimization of email marketing campaigns across the customer onboarding product adoption and engagement lifecycle stages.
- Up-level existing campaigns and create brand new ones to take full advantage of our marketing tech stack as it evolves.
- Develop intelligent multi-channel customer journeys translating data into personalized experiences that drive user activation maturity and long-term retention.
- Partner with cross-functional teams including other Marketing functions Product Data Engineering and Design to drive cohesive and compelling customer communications.
- Monitor and analyze campaign performance identify key insights and report on core metrics translating data into actionable recommendations for continuous improvement.
- Manage the end-to-end production of our monthly customer newsletter from content curation to performance tracking and optimization.
Wed love to hear from people with
- 5 years of experience in email marketing with a proven track record of success and hands-on execution experience in one or more major ESPs (e.g. Marketo Braze HubSpot Salesforce Marketing Cloud Iterable).
- Demonstrated experience building and scaling sophisticated automated email marketing programs and journeys that have demonstrably impacted customer engagement retention and growth.
- A deep understanding of email marketing best practices including CAN-SPAM deliverability A/B testing user journeys and dynamic content.
- A history of effective cross-functional collaboration with the ability to influence partners and work effectively across multiple teams to achieve shared goals.
- A proactive go-getter mentality with a strong sense of ownership and the ability to drive complex projects from concept to completion in a fast-paced environment.
- A strategic and analytical mindset with the ability to think critically see the big picture and translate business objectives into high-impact marketing strategies.
- Prior experience with an ESP migration is preferred.
SurveyMonkey believes in-person collaboration is valuable for building relationships fostering community and enhancing our speed and execution in problem-solving and decision-making. As such you will be required to work from a SurveyMonkey office up to 1 day per week.
#LI - Hybrid
Why SurveyMonkey Were glad you asked
SurveyMonkey is a place where the curious come to grow. Were building an inclusive workplace where people of every background can excel no matter their time zone. At SurveyMonkey we weave employee feedback and our core values into everything we do to create forward-looking benefits policies employee programs and an award-winning culture including our annual holiday refresh our annual week of service learning and development opportunities like Curiosity Week and our C.H.O.I.C.E Fund.
Our commitment to an inclusive workplace
SurveyMonkey is an equal opportunity employer committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity innovation and the success of our business. We do not discriminate on the basis of race religion color national origin gender sexual orientation gender identity or expression age marital status veteran status disability status pregnancy parental status genetic information political affiliation or any other status protected by the laws or regulations in the locations where we operate. Accommodations are available for applicants with disabilities.
Required Experience:
Senior IC
Employment Type
Full Time
