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At Vanguard were not just shaping conversationswere shaping the future of investing. As a Social Media Content Strategist focused on Reddit and emerging communities youll be at the forefront of how we engage with audiences in authentic human and future-focused ways. Youll help us meet people where they are with content that informs inspires and builds trust.
In this role you will:
Develop and execute content strategies tailored to Reddit and niche online communities.
Write edit and format engaging posts comments and guides that reflect Vanguards voice and values.
Monitor trends and conversations to identify opportunities for meaningful engagement.
Curate and amplify relevant content including press coverage and thought leadership.
Act as a subject matter expert and strategic partner to internal stakeholders.
Build relationships with community members and influencers to foster trust and credibility.
Collaborate across teams to ensure a consistent brand voice and visual identity.
Manage stakeholder relationships and facilitate creative brainstorms project updates and feedback loops.
Coordinate internal reviews and approvals to ensure timely compliant publishing.
Use platform best practiceslike tagging cross-posting and community participationto boost visibility and engagement.
What it takes:
5 years of experience in social media strategy content creation or community management.
Deep understanding of Reddit culture and platform dynamics.
Strong writing skills with a knack for clarity tone and audience resonance.
Familiarity with SEO principles and keyword optimization.
Experience with social media tools like Khoros Meltwater and Talkwalker.
Comfort navigating regulated environments and adapting to change.
At Vanguard we believe in work that matters. This is more than a jobits a chance to make an impact grow with purpose and help redefine how a global investment leader shows up in the digital world.
Special Factors
Sponsorship
Vanguard is not offering visa sponsorship for this position.About Vanguard
At Vanguard we dont just have a missionwere on a mission.
To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne our mission drives us forward and inspires us to be our best.
How We Work
Vanguard has implemented a hybrid working model for the majority of our crew members designed to capture the benefits of enhanced flexibility while enabling in-person learning collaboration and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.
Full-Time