Marketing Specialist (12 months contract)
Marketing Specialist (12 months contract)
Posted on :
05-07-2025
Employer Active
1 Vacancy
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Job Description
Purpose of Job:
Were looking for a strategic results-oriented Marketing Specialist to support impactful marketing efforts across our Small Business and Personal Banking portfolios. In this role youll support the launch of new features increasing product visibility and driving customer acquisition engagement and deposit growth.
Youll partner closely with cross-functional teamsproduct analytics creative and CXto execute integrated campaigns and customer journeys.
Join our Marketing team!
As part of the Marketing business unit you will be part of a friendly dynamic and highly driven team that makes things happen. You will be focused on the direct-to-consumer aspect of marketing to support EQ Bank which is currently at a spectacular stage of growth & innovation. Your key responsibilities will include:
Responsibilities:
Support end-to-end development and lead execution to launch new products/features drive product awareness new customer growth and customer marketing initiatives to grow engagement/adoption.
Maintain and manage updates to the public website and customer email journeys to reflect account updates feature releases and rate changes.
Brief internal creative team on deliverables and requirements
Coordinate review feedback and approvals of copy and design with all project stakeholders including creative leads L&C and Customer Care
Support campaign trafficking sheets and execution of media plans track performance by channel and identify optimization opportunities
Track and report on campaign results and key KPIs. Bring forward proactive ideas to test to continuously improve based on learnings.
Lead regular competitive tracking including key insights and implications for EQ Bank Small Business (i.e. rate checks competitor website & campaign/promotional audits)
SKILLS AND EXPERIENCE REQUIRED:
- Minimum 2 years of experience in Marketing preferably financial service industry
- University Degree Masters Degree in Business or Marketing preferred
- Experience in acquisition/brand marketing and campaign management
- Strong analytical skills: ability to understand data and derive insights to drive business outcomes
- Demonstrated oral and written communication skills
- Ability to collaborate with multiple stakeholders internally and externally
- Intermediate to Advanced MS Office Skills (Excel Word PowerPoint)
- Youre someone whos looking to be part of a driven results-oriented team and gain valuable experience to help with future career aspirations
- Demonstrated skills at managing a high volume of work and prioritizing projects you excel at getting the job done
Required Experience:
Unclear Seniority
Employment Type
Contract
Key Skills
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