Global Retail Marketing Manager
Global Retail Marketing Manager
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Job Summary:
This isnt your average retail marketing job. This is your chance to join the most innovative disruptive and rider-obsessed cycling brand on the planet.
At Specialized we dont just sell bikeswe shape the future of cycling. As our Global Retail Marketing Manager youll help bring our passion for performance design and innovation to life at every retail touchpointwhether its the local bike shop or a global brand experience event.
Youll join a team of relentless doers boundary-pushers and true believers who routinely pull off the impossibleall in the name of getting more people on bikes and more joy in every ride. If youre ready to lead bold global marketing initiatives that turn heads move product and inspire riders around the worldlets ride.
Key Responsibilities:
- Strategic Planning: Develop and execute comprehensive retail marketing strategies that align with overall business objectives and brand positioning.
- Campaign Management: Lead worldwide teams to deliver best in class in-store (physical and digital) marketing and retail space design live demo media event spaces and category product showcases
- Collaboration: Work cross-functionally with sales product development and creative teams to ensure marketing strategies are effectively implemented.
- Relationships: Build and maintain strong relationships with key retail partners to support merchandising initiatives and promotional activities.
- Training & Support: Develop compelling and engaging product storytelling vision and strategies that drive impact for critical brand and product priorities. Translate product attributes and brand into compelling marketing stories.
- Brand Advocacy: Act as a brand ambassador for Specialized ensuring that all marketing efforts reflect the companys mission and values.
Qualifications:
- Bachelors degree in Marketing Business or related field; MBA preferred.
- 4 years of experience in retail marketing within the consumer goods or sports industry.
- Experience in digital marketing platforms with strong proficiency in Adobe Creative Suite (Photoshop Illustrator InDesign).
- Proven track record of developing successful marketing strategies and campaigns at a global level.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Strong communication and interpersonal skills with the ability to collaborate effectively with diverse teams and stakeholders.
- Deep understanding of retail operations and partnership dynamics.
- Passion for cycling and an understanding of the customer base.
In Office Policy:
- Based in Morgan Hill CA. in office 3 days per week. (Tues Wed Thursday)
Travel Requirements:
- The position involves 2-4 domestic or international trips per year for market visits events meetings and other related business needs.
PAY
Below is a summary of compensation elements for this role at the company if based in the following locations:
California Base Pay Range: ($55228- $90126)
*At Specialized your base pay is one part of your total compensation package and will depend on your work experience skills certification and location.
BENEFITS
Along with competitive pay as a full-time teammate you are eligible for the following benefits beginning 30 days from date of hire. Benefits include:
Along with competitive pay as a full-time teammate you are eligible for the following benefits beginning 30 days from date of hire. Benefits include:
PPO EPO HMO Kaiser and HDHP competitive Healthcare benefit plans offered (which include coverage for acupuncture and physical therapy)
Dental and Vision plan
Health Savings Account with a company paid HSA Contribution when enrolled in the High Deductible Aetna medical plan with HSA
401(k) Matching up to $5000 plus company paid retirement plan fees
Profit Sharing Plan
Company paid Basic Life AD&D short-term and long-term disability insurance
Employee Assistance program
Sick Vacation and Paid Holidays
Employee discounts and perk program
Parental Leave
Specialized bike for new baby
Education and events reimbursement
For additional information on benefits and perks please visit:
We want to increase representation of all races genders and body types in the cycling industry and are committed to building a diverse and inclusive workforce where all people thrive. We encourage everyone especially those from marginalized groups to apply to our job postings and help us earn the position as the riders brand of choice. We are always looking for creative innovative and passionate people who are eager to contribute to our mission of pedaling the planet forward. Regardless of your qualifications if you are ready to make a difference please apply and let us know how you can make an impact at Specialized!
See what we are up to on LinkedIn Instagram and most importantly our #DogsofSpecialized.
Required Experience:
Exec
Employment Type
Full-Time
