Marketing & Communications Executive
Marketing & Communications Executive
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Job Description
Key Responsibilities:
Brand & Marketing Strategy
- Implement hotel-level marketing activities in alignment with the brand strategy and commercial priorities.
- Ensure consistency of all communication materials with Accor brand guidelines.
- Activate regional and global marketing campaigns locally adapting them to suit individual hotel identities.
Digital & Social Media Management
- Manage hotel websites and content updates on all online platforms (including Accor OTA and Google Business listings).
- Curate and execute social media content calendars for all three hotels focusing on engagement storytelling and brand positioning.
- Support paid media campaigns (social search display) in collaboration with digital partners or the regional digital team.
- Manage online food aggregators for all three hotels
Public Relations & Media
- Coordinate with PR agencies to secure media coverage influencer partnerships and brand visibility.
- Draft and distribute press releases event briefs and key messaging documents.
- Organize and host media and influencer visits ensuring impactful coverage and storytelling.
Visual Content & Collaterals
- Manage visual identity across hotels by producing on-brand collaterals creatives and signage.
- Coordinate photo and video shoots to create a bank of quality marketing assets.
- Maintain brand standards in all guest-facing communication touchpoints both digital and print.
Internal Communication & Engagement
- Support internal events colleague recognition campaigns and CSR initiatives with creative communication solutions.
- Collaborate with different departments to have the correct brand messaging
Measurement & Reporting
- Prepare monthly performance reports covering digital KPIs social metrics PR clippings and marketing ROI.
- Monitor competitor activities and stay abreast of local market trends to inform campaign strategy.
Key Requirements:
- Bachelors degree in Marketing Communications Hospitality or a related field.
- Strong understanding of digital platforms content tools (e.g. Canva Adobe Suite) and social media trends.
- Excellent command of written and spoken English.
- Creativity attention to detail and ability to multitask across diverse hotel environments.
- Willingness to travel to Mysore periodically as required for on-ground support.
Qualifications :
- Experience in E-Commerce / Digital Marketing in Hospitality or Retail
- A degree in Hospitality Management or Marketing and Communications
- Excellent English both verbal and written
- Strong understanding of current digital marketing concepts strategy and best practice
- Excellent Presentation and customer relationship skills
- Energetic and passionate to work
- Innovative approach to work
Additional Information :
Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment a warm and welcoming culture excellent working conditions and to promote the development of all people including those with disabilities.
When applying do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
