General Manager - Tuscan Village: $63,000-$70,000 + $4,000 sign on bonus + performance bonus!

Lead the Magic. Make It Count.

Now Hiring: General Manager Salem NH
Full range: $62500$76400/year up to 20% quarterly bonus potential

At Salt & Straw we dont just serve ice creamwe serve up unforgettable experiences. And at the heart of every great experience is a great leader. Were hiring a General Manager (GM) to launch and lead our brand-new shop in Salem NH.

As a GM youll be the fearless captain of the shop: building an incredible team driving strong performance and creating a space where guests feel seen heard and full of joy (and ice cream). Youll coach inspire and make real-time decisions that shape our culture and guest experience every single day. This is a role for someone who leads with heart thrives on momentum and believes that ice cream really can change the world.

What Youll Do:
Our GMs are the full-package shop leaders: operators motivators culture shapers and experience-makers.

• Lead shop operations with excellencestaffing payroll inventory facilities and more
• Recruit coach and grow a team of AGMs Shift Coordinators and Scoopers
• Drive daily and long-term shop performance goals (sales labor guest experience)
• Model and deliver hospitality that leaves a lasting impression
• Build community connections and support local marketing activations
• Communicate clearly and consistentlyboth with your team and across departments
• Solve hiccups tackle challenges and celebrate the wins
• Keep things safe compliant and aligned with Salt & Straw standards
• Taste new flavors dailybecause we believe knowing our product helps us serve better

Whats In It For You:
We take care of our leaders with benefits that are just as thoughtful as our flavors:

• $4000 Sign-On Bonus to get you started
• Production Bonuses: Up to 20% of your quarterly earnings
• Everyday Pay: Access your earnings before payday
• 401(k) Company Match
• Medical Dental & Vision Insurance available your first month
• Paid Time Off: Start with 2 weeks then earn more with time
• Paid Holidays: 12 holidays per year
• Stay Well Time: Paid sick time available when you need it
• Two Days Off in a Row to truly recharge
• Mental Health Supporton-demand 24/7/365 for you and your family
• Educational Assistance: Get up to $1800/year to support your learning goals
• Short- & Long-Term Disability Life Insurance at no cost to you
• Flexible Spending Accounts Hospital Indemnity Accident andCritical Illness Insurance
• Pet Insurance (because fur-babies matter)
• Team Discount: 30% off all the magic
• First Dibs on New Flavors before anyone else

Youre a Great Fit If You:

• Have 3 years of experience in food service or hospitality
• Bring 2 years of progressive leadership experience
• Have led teams of 10 in a high-volume retail or restaurant environment
• Love leading from the front and developing others
• Know how to balance fun flavor and financials
• Communicate with clarity and coach with care
• Are 18 and available evenings weekends and holidays

Ready to Build Something Sweet
This is more than a job. Its your next big step. A place to grow connect and lead with heart. Lets scoop the unbelievable together.

Our Values

Create the Unbelievable

Show Up Generously

Act with Thoughtful Curiosity

Share Human Kindness

Make It Count

These values are the sprinkles on top guiding us to create happiness through moments of wonder in every scoop smile and shared moment. They form the foundation of our brand and shape the culture of our workplace.

Apply now! Lets make some magic.

Food Allergy WarningThis position requires working in an environment where common food allergens such as peanuts tree nuts dairy eggs soy wheat and seafood are present. Upon request reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Equal Employment Opportunity (EEO) StatementSalt & Straw fosters an inclusive workplace where all team members and applicants are treated fairly regardless of race color religion sex sexual orientation gender identity national origin disability veteran status age or any other protected status. We are committed to providing equal employment opportunities for all. If you are a U.S. applicant with a disability and need assistance or a reasonable accommodation to apply please contact our Talent team at

Work Authorization and E-VerifyWe participate in E-Verify to confirm work authorization but do not use this process to pre-screen applicants. Qualified candidates with criminal histories are also considered in accordance with applicable laws.