This is a remote position.
Schedule:
- Flexible 40 hours a week with weekly catch ups within Eastern business hours
Primary Responsibilities
1 Website Redevelopment
- Rebuild and maintain our existing website in WordPress (no drag-and-drop fluff).
- Improve site speed responsiveness and mobile-first design.
- Ensure smooth page indexing schema markup and technical SEO implementation.
- Set up basic conversion tracking (Google Analytics GTM pixel call tracking).
2. SEO Strategy & Execution
- Perform keyword research tailored to our core services (pest control exclusion attic etc.).
- Optimize all content for on-page SEO (titles H1s meta descriptions alt tags etc.).
- Manage local SEO including GMB optimization NAP consistency and review response strategy.
- Build internal linking create location pages and recommend blog content if needed.
3. Lead Generation & CRO
- Design for conversion strong CTAs form placements click-to-call buttons.
- Test and refine landing pages heatmap usage and basic A/B testing.
- Improve how we capture leads from both organic traffic and any PPC efforts.
Support
- Provide monthly reporting on performance (site traffic rankings lead form fills).
- Be available for site updates SEO tweaks and performance tuning.
- Coordinate with our team (especially if we re running campaigns or adding services).
Must-Haves
- Proven experience building WordPress sites
- Solid background in technical SEO on-page/off-page and local SEO best practices.
- Familiarity with pest control/home service industry a bonus (or at least service-based businesses).
- Fluent in Google tools: Analytics Search Console Google My Business Tag Manager.
- Can communicate clearly meet deadlines and respond quickly to feedback.
Independent Contractor Perks
- HMO Coverage for eligible locations
- Permanent work-from-home
- Immediate hiring
ZR24658JOB
Requirements
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