Senior Insight Analyst
Senior Insight Analyst
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Salary Not Disclosed
1 Vacancy
Job Description
We are seeking a highly skilled and versatile Senior Insight Analyst to join our dynamic and data-driven centralised Analytics department.
This role supports the Grosvenor venue business and will give you the opportunity to provide innovative customer analytics and actionable insights that support recommendations on commercial decisions on areas like acquisition CRM cross-sell strategies churn and customer behaviour
This role enables the successful candidate to make a significant impact on our business strategy and customer experience. If you are passionate about data and customer insights and enjoy working in a fast-paced environment we would love to hear from you.
Core responsibilities
- Customer insights: interpret and analyse a suite of daily weekly and monthly dashboards to identify key trends opportunities and risks across the business.
- Customer behaviour analysis & modelling: Carry out deep dive analyses on customer behaviour including geo-demographics time of day and transactional data. Investigate drivers of retention and providing insights into predictive models to feedback into improvements
- Segmentation analysis & reporting: Developing and maintaining customer segmentations to ensure the right offers and experiences for customers. Using customer segments and insight to develop new strategies e.g. cross sell criteria and framework for analysing succuss
- Venue & Channel Analytics: Deliver tailored insights across venues and marketing channels surfacing granular performance patterns and customer behaviours to inform strategies.
- Stakeholder engagement: Build and maintain close working relationships with key stakeholders across Marketing CRM and Commercial teams. Present analytical findings and collaborate on strategies to drive business performance
- Visualisation and Storytelling. Develop compelling data visualisations and narratives to translate complex data into clear actionable insights for stakeholders across the business
- Champion customer centricity: advocate for a customer-centric approach throughout the organization driving commercial and ROI-focused decisions that prioritize both customer satisfaction and player protection.
- Mentorship: provide guidance and mentorship to junior analysts within the team
- Ad-hoc analysis: Conduct ad hoc analysis to support various business departments and provide venue specific customer insights that contribute to strategic decision-making.
Qualifications :
- Graduate and/or postgraduate degree in a relevant discipline (e.g. STEM Maths Statistics Physics but not exclusively) or equivalent experience.
- Previous working experience in an analytical role preferably within the gambling or gaming industry.
- Proficient in SQL and one or more of the following: Python R SAS
- Knowledge of Data visualisation software PowerBI preferrable.
- Proven ability to analyse large sets and translate them into insights and actionable business recommendations.
- Strong communication collaboration and presentation skills with the ability to convey complex information to a variety of stakeholders.
- Passion for learning and keeping abreast of new technologies and data models.
Additional Information :
#LI-IZ1 #LI-Hybrid
Join us to unlock benefits and opportunities that will boost your career journey in a vibrant inclusive and fulfilling work environment so you can #BeYourself
is important... From hybrid working and colleague support networks to menopause support and weekly PepTalks were here for you.
Well also invest in your growth by providing development opportunities leadership training and cutting-edge industry certifications so you have the tools and resources to help you work win and grow with us.
Immerse yourself in new cultures and gain international exposure through our global business. Collaborate with colleagues from around the globe.
From pensions to bonus schemes and private medical insurance to life insurance weve got you covered.
*Our benefits vary by brand and/or location. Please have a chat with your local Talent Acquisition specialist to find out whats in place in your location.
The Rank Group are committed to being an inclusive employer ensuring that we better understand and meet the needs and requirements of our candidates and customers.
We aim to do this by facilitating fair and equal access to our services. If you require a reasonable adjustment to be made please reach out to let us know ahead of your interview.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
