drjobs Director, Media Analytics

Director, Media Analytics

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1 Vacancy
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Job Location drjobs

San Francisco, CA - USA

Monthly Salary drjobs

$ 113000 - 182850

Vacancy

1 Vacancy

Job Description

Job Description:

This role is remote-friendly; however candidate must be open to working PST hours.

The Director Media Analytics leads the development of data-driven solutions for clients including report automation analysis and insight with the objective of optimizing the performance of media initiatives. The Director will manage data and insight delivery processes inspire creativity and ensure all around team success.

This individual will report to a VP Analytics.

We are looking for someone who is execution-focused works well under pressure and manages data challenges in all phases of media performance. Your success requires the ability to manage complexity while collaborating across teams experience within a matrixed organization and comfort with a lean operating environment that highly uses automation.

You will have a natural curiosity going beyond reporting to peel away the layers of data to suggest constructive tests analytics engagements and audience deep dives that help improve business performance on a regular basis. Lead completion of overall media measurement strategy on behalf of clients including reporting measurement learning agendas and test design.

  • Understand core client business challenges and develop relevant measurement frameworks that outline measures of success in-flight optimization levers and learning priorities

  • Work closely with internal and client teams to identify business needs and analytics opportunities developing tools dashboards and techniques to optimize media performance

  • Guide the creation of reporting through automated processes efficiently consolidating data from a multitude of sources into a cohesive view of performance

  • Improve the quality of reporting by creating easy to follow weekly or monthly visual dashboards that partners will utilize on a regular basis to make informed business decisions

  • Ensure alignment between day-to-day analytics support & approved measurement frameworks

  • Prepare & deliver executive-level presentations for internal and external audience

  • Participate in team-wide culture of learning by staying current on current industry trends developments in methodologies and technologies

  • Manage/mentor junior team members

  • Offer thought leadership in the best practices of the utilization of data analytics and insights to optimize and enhance our clients business

Qualifications

  • 8 years relevant Media or Analytics experience required

  • Bachelors Degree is required in Statistics Economics or related a quantitative field

  • Have understanding of digital planning and buying with a focus on standard media metrics

  • Previous experience aggregating data from multiple sources

  • Previous experience with data from digital media platforms (e.g. DCM SA360 TTD FB etc.) preferred

  • Demonstrate understanding of digital tagging tracking QA and maintenance

  • Knowledge of Google Analytics/Omniture

  • Knowledge of PowerBI Tableau Google Data Studio or any similar dashboard products

  • Knowledge of digital attribution methods marketing mix modeling measurement frameworks KPI discovery tracking implementation preferred

The annual salary range for this position is $113000-$182850. Placement within the salary range is based on a variety of factors including relevant experience knowledge skills and other factors permitted by law.

Benefits available with this position include:

Medical vision and dental insurance

Life insurance

Short-term and long-term disability insurance

401k

Flexible paid time off

At least 15 paid holidays per year

Paid sick and safe leave and

Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits including but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act in accordance with its plans and policies. For further details regarding Dentsu benefits please visit .

To begin the application process please click on the Apply button at the top of this job posting. Applications will be reviewed on an ongoing basis and qualified candidates will be contacted for next steps.

#LI-Remote

#LI-AB2

Location:

San Francisco - California St

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race color national origin sex sexual orientation gender identity age pregnancy childbirth or related medical conditions ancestry physical or mental disability marital status political affiliation religious practices and observances citizenship status genetic information veteran status or any other basis protected under applicable federal state or local law.


Required Experience:

Director

Employment Type

Full-Time

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