Associate Manager, Customer Success

The Associate Manager on the SA&I Ad Effectiveness Team will use their analytical and consultative skills to help the worlds biggest brands evaluate and optimize their advertising. 

We have the vision and passion to drive an industry forward where information technology and expertise come together to redefine what it means for clients to truly know their customers. It wont be easy; nothing this ambitious ever is. But were confidently moving forward investing in ourselves to turn aspiration into reality. This is your chance to play a vital part in our story. Lead the way and shape something world-class thatll define your career. As an Associate Manager on the NielsenIQ Ad Effectiveness team youll use your analytical and consultative skills to help clients such as McDonalds Walmart Kimberly-Clark and Procter & Gamble make better faster and smarter decisions.  

Duties and responsibilities  

Project Management  

• Manage projects from client kickoff through delivery including: 

• Leading client kickoff meetings and all email communications to align on inputs answer methodology questions and discuss results. 

• Coordinating internal teams (neuro and survey operations teams data processing teams etc..) to execute research studies 

• Regularly updating internal date-tracking and project tracking forms/software. 

• Ensuring analysts complete all project administrative tasks. 

• Involving senior leadership when necessary. 

• Utilizing cutting-edge research methods including neuroscience and AI to enhance project outcomes. 

Project Analysis Report Writing & Delivery  

• Oversee the success of client deliverables including: 

• Coaching analysts during data review and story development meetings. 

• For simpler smaller projects: reviewing first drafts of reports and shaping learnings and recommendations before final alignment from Neuroscientists and senior client service leadership.  

• For larger more complex projects: writing reports and developing insights and recommendations directly (without support from analysts) collaborating with Neuroscientists and senior client service leadership to finalize and present results. 

• Ensuring analysis is consultative (answers clients business questions includes insights from previous research). 

• Owning QA on all data and slides to ensure error-free drafts are delivered to clients or senior support. 

• Providing detailed feedback to junior analysts and senior analysts; coaching them towards greater independence in producing high-quality deliverables. 

• Presenting results to clients simplifying complex results; senior leads may present for more complex projects. 

• Incorporating advertising principles and best practices into reports and presentations 

• Delivering presentations to a variety of audiences including clients internal teams and senior leadership ensuring the content is tailored to each audiences needs and level of understanding. 

Client Engagement 

• Engage directly with clients beyond day-to-day tasks including: 

• Acting as the primary point of contact for clients with established ongoing relationships with NIQ Ad Effectiveness.  

• Communicating independently with clients (constructing client emails with minimal review answering typical client questions leading client discussions with support from manager/senior leadership knowing when to escalate scope change discussions to Commercial partners). 

• Meeting or exceeding client revenue targets by ensuring strong satisfaction with deliverables. 

• Contributing to meta-analyses/sharing thought leadership. 

People Management 

• Play an active role in bi-annual performance review and discussions (writing drafts participating in meetings consistently). 

• Coach 1-2 analysts depending on experience (US Only). 

• Mentoring team members on best practices for integrating packaging and design considerations into project workflows. 

• Leading and developing training sessions as needed to improve analyst career development  

Qualifications :

• At least 3 years of project management experience  

• At least 2 years of experience in Market Research with exposure to analyzing data developing insights and writing reports synthesizing study results  

• At least 1 years of experience communicating with clients/client service/client management 

• Interest/enthusiasm for learning about cognitive neuroscience and its applications to marketing research; Background in psychology or neuroscience a plus 

• Proficient in Microsoft Office especially PowerPoint  

Additional Information :

US Benefits

• Comprehensive healthcare plan (medical Rx dental and vision).
• Flexible spending accounts and a Health Savings Account (including company contributions).
• Life and AD&D insurance.
• 401(k) retirement plan including company matching contributions.
• Disability insurance.
• Tuition Reimbursement.
• Discretionary paid time off program and 11 paid holidays.
• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

This role has a market-competitive salary with an anticipated base compensation of the following range: $64000 - $90000.  Actual salaries will vary depending on a candidates experience qualifications skills and location. This role might also be eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment comprehensive health insurance industry-leading parental leave life insurance education support and more.  

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the worlds leading consumer intelligence company delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023 NIQ combined with GfK bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insightsdelivered with advanced analytics through state-of-the-art platformsNIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100 markets covering more than 90% of the worlds population.

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Our commitment to Diversity Equity and Inclusion

NIQ is committed to reflecting the diversity of the clients communities and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce measurement and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer making decisions without regard to race color religion gender gender identity or expression sexual orientation national origin genetics disability status age marital status protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center:  Work :

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