drjobs Marketing Manager

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1 Vacancy
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Job Location drjobs

Mumbai - India

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Job Description :
  • Strategic Planning & Execution:

  • Develop and implement comprehensive marketing strategies aligned with business objectives.

  • Conduct market research and competitive analysis to identify growth opportunities and trends in the baby care segment.

  • Plan and allocate marketing budgets to maximize impact and efficiency.

  • Monitor expenditures to ensure cost-effective execution of campaigns.

  • Brand Management:

  • Build enhance and maintain strong brand positioning for baby diapers and wipes.

  • Ensure consistent brand messaging across all channels including digital print packaging and in-store promotions.

  • Product Marketing:

    • Collaborate with R&D and production teams to support product innovation and improvements.

    • Drive successful product launches and promotional campaigns.

  • Digital & Offline Marketing:

    • Lead digital marketing initiatives including SEO SEM social media content marketing and influencer partnerships.

    • Manage offline marketing activities such as trade shows distributor events BTL campaigns and POS branding.


Employment Type

Full Time

Company Industry

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