Country Manager
Country Manager
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Job Description
Were partnering with an innovative D2C pet care brand that is on a mission to transform pet wellness across Europe. The company offers personalized pet nutrition and health solutions powered by data and convenience. With proven product-market fit and strong growth in core markets they are now expanding into Germany and looking for a strategic leader to drive success in this key region.
Tasks
- Lead market entry and overall expansion strategy in Germany
- Own and manage the full marketing and growth funnel including paid acquisition digital partnerships and local campaigns
- Monitor and improve key performance marketing metrics (CAC LTV retention payback period)
- Adapt brand messaging and product-market fit to align with German consumer expectations
- Leverage your general growth marketing stack experience (e.g. paid media CRM landing page optimization SEO analytics etc.)
- Execute and optimize email marketing and consumer branding strategies
- Act as a sales-focused digital marketing lead identifying and driving commercial opportunities
- Plan and oversee the technical setup and execution of local marketing initiatives
- Represent the brand in local media events and strategic partnerships
- Build and manage a local team over time starting in a hands-on player-coach capacity
- Collaborate closely with product tech operations and customer support teams
Requirements
- 510 years of experience in growth marketing digital sales consulting or business operations
- Background in performance marketing and data-driven decision making
- Strong understanding of D2C business models and digital KPIs
- Project management skills with a track record of building and executing marketing plans
- Experience working in fast-paced high-growth or subscription-based environments
- Native-level German and strong communication skills in English
- Strong plus: knowledge of the German market and local consumer behavior
- Entrepreneurial and strategic mindset with high ownership and execution capacity
- Comfortable working cross-functionally and remotely across international teams
If youre excited about scaling an innovative consumer brand and making an impact in the pet care industry wed love to hear from you. This is your opportunity to shape the future of a high-growth company while working with a mission-driven collaborative team.
Employment Type
Full Time
