Digital Marketing Specialist

Location: 100% Remote Open to any permanent legal resident currently residing in the USA
Type: Full-time Permanent Direct Hire
Pay: Based on experience education geographic location and market rates. Target range $45-$65k/yr
Travel: None

*** Please ensure you read through the entire job posting and you also understand the work model expectations requirements location and qualification requirements for this role. ***

About Us:
RSI Security is a trusted leader in cybersecurity compliance and assessment dedicated to helping organizations navigate complex security frameworks and safeguard their operations. We are committed to operational excellence leveraging innovation and expertise to deliver tailored solutions that empower businesses to thrive in a rapidly evolving digital landscape. Our culture emphasizes collaboration continuous improvement and professional growth offering team members the opportunity to contribute meaningfully to impactful projects in a supportive and forward-thinking environment.

Position Summary:
The Digital Marketing Specialist serves as the subject matter expert on leveraging marketing technologies to enhance RSIs efforts in SEO customer segmentation and social media. This role drives alignment between digital marketing strategies and business goals through automation SEO optimization compliance reporting and cross-functional coordination.

Roles & Responsibilities:

• Website and blog enhancements including SEO design optimization performance functionality quarterly audits and security
• Oversee and optimize ecommerce website using WooCommerce
• Manage Google Ads and optimize for ROI
• Email campaign creation and management
• Assist with event management research and speaking opportunities
• Build and enhance HubSpot automations and workflows to nurture leads and clients
• Conduct competitor and industry research
• Engage with clients and leads on LinkedIn using marketing best practices
• Report monthly on website blog and SEO performance using Google Analytics and other tools
• Evaluating implementing and improving marketing technologies and tools using
• Process design implementation and continuous improvement best practices
• Task and project management

Qualifications:

• 2-4 years of experience in digital marketing demand generation or growth marketing (B2B SaaS preferred).
• Bachelors degree in marketing business communication journalism English or related field.
• Understanding of paid media channels (e.g. Google Ads LinkedIn Facebook) and how they fit into a demand generation strategy is preferred.
• Experience with WordPress WooCommerce HubSpot GoDaddy and SEMRush.
• Web development skills with HTML CSS JavaScript PHP
• Google SEO and SSL auditing and optimization
• Extensive experience with developing maintaining and optimizing WordPress and WooCommerce websites and blogs
• Google Ads/PPC and Google Analytics
• HubSpot - CRM maintenance auditing and automation experience
• GoDaddy hosting security suite
• Familiarity with uptime monitoring tools backup solutions broken link checkers performance testing tools and cache management tools
• Asana or similar project management tools
• Strong email sequencing and campaign experience
• Event management experience
• Google Suite including Google Docs and Google Sheets
• A computer and an extra screen.

Benefits (location-based):

• Personal wellness and employee assistance program
• Employer-paid medical dental vision coverage and life insurance
• Paid holidays vacation and sick time

Learning & Development:

• Educational reimbursement program
• E-learning training courses
• Company-sponsored leadership and mentoring program

Financial Wellness:

• 401K retirement plan with 100% employer match
• Performance bonus

Other Perks:

• Employee referral bonus program
• Work and life balance
• Remote work

As a global employer we consider numerous factors when determining compensation including the specific job responsibilities your geographical location and your level of experience. For this role we estimate a target pay range and budget of $45k-$65k per annum.

Our commitment to equity equal opportunity inclusion and diversity is part of our broader commitment to respecting fundamental human rights across our value chain. RSI Security is proud to be an Equal Opportunity Employer. The Company will consider for employment qualified applicants with arrest and conviction records.

Equal Opportunity Employer/Veterans/Disabled