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You will be updated with latest job alerts via emailAt LinkedIn our approach to flexible work is centered on trust and optimized for culture connection clarity and the evolving needs of our work location of this role is hybrid meaning it will be performed both from home and from a LinkedIn office on select days as determined by the business needs of the team.
At LinkedIn we believe that marketing is what accelerates business growth and that nearly all the levers of business growth are driven by marketing. Because of this we are passionate about helping marketers unlock growth for their companies and seeing them thrive. We work with our customers to empower them to make more effective marketing and business decisions with insights leveraging one of the richest proprietary data sets in the world.
Join us in advancing our vision to create economic opportunity for every member of the global workforce by helping organizations thrive and grow through marketing excellence. The LinkedIn Marketing Solutions (LMS) Measurement Analytics Partner (MAP) team is seeking a dynamic visionary Strategic Measurement Consultant with a strong technical background and proven expertise in marketing analytics and measurement innovations to join our global team of marketing measurement and insights experts. This team is responsible for developing and scaling leading-edge marketing measurement and insights solutions to support our LMS sales teams with deepening strategic relationships with our customers and driving commercial outcomes powered by the experiences of LinkedIns 1B members spanning over 200 countries and territories.
As a Strategic Measurement Consultant youll be at the forefront of driving measurement excellence for our clients and agency partners. Partnering across sales product and marketing you will lead the adoption of advanced analytics and measurement strategies harnessing industry-leading data to unlock actionable insights and maximize advertising impact across digital platforms.
Key Responsibilities:
Lead complex client and agency relationships advising on advanced measurement frameworks that elevate business performance.
Develop and operationalize learning agendas and measurement strategies fostering adoption of cutting-edge methodologies tools and partnerships.
Design and execute empirical research A/B tests incrementality and attribution studies and clean room solutions to optimize campaign performance.
Synthesize and communicate complex research and analytics distilling insights for both technical and non-technical senior stakeholders.
Collaborate with and advise senior cross-functional partners to identify innovation opportunities including but not limited to new product features measurement capabilities and go-to-market strategies.
Cultivate and share measurement best practices across teams clients and global partners.
Champion a culture of experimentation analytical rigor and continuous improvement in measurement approaches.
Drive thought leadership on the future of B2B measurement working with relevant industry bodies
Qualifications :
Basic Qualifications
10 years experience in analytics marketing science measurement or consulting with direct client-facing leadership.
Bachelors or Masters in a quantitative or analytical field (e.g. Statistics Data Science Economics Engineering Mathematics or related analytic field).
5 years experience using python SQL or similar querying language
5 years experience in a consultative or advisory role
Preferred Qualifications
Deep expertise in advertising measurement methodologies incl. attribution MMM incrementality online/offline measurement CAPI and experimental design.
Strong data acumen with experience working with large-scale datasets advanced analytics tools and/or digital AdTech ecosystems.
Proven ability to influence executive stakeholders and translate complex analytics into actionable strategy.
Experience driving change through adoption of innovative measurement products and methods at scale.
Excellent communication skills adept at making measurement engaging accessible and actionable for diverse audiences; measurement storytelling.
Experience in B2B marketing analytics and marketing intelligence or B2B consulting
Experience with LLM Gen-AI techniques
Experience with CRM platform technology and data structures
Experience working directly with engineering and technical teams
Suggested Skills
Stakeholder Management
SQL
Consulting
Additional Information :
Global Data Privacy Notice for Job Candidates
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: Work :
No
Employment Type :
Full-time
Full-time