Job Summary
The Assistant Athletic Director for Digital Strategies & Branding will be responsible for the creation oversight and management of graphic design and departmental branding.
Essential Duties And Responsibilities
Lead create direct and manage all graphic design and video/digital projects essential for advancing the departments brand strategy. Oversee all graphic design and video production including high-impact video components such as introductions hype videos feature stories and innovative television/digital show concepts. Responsibility extends to the creation of digital elements encompassing sales collateral advertising materials brand strategy components marketing projects website graphics banners and social media content. Special projects are also under direct supervision as assigned. Direct oversight of all graphic design and creative services full-time and student employees. Collaborate with internal teams to ensure alignment of brand strategies with overall departmental objectives. Communicate effectively with stakeholders to gather requirements provide updates and solicit feedback. Facilitate structural workspace rebranding initiatives within athletic facilities aligning them with overarching brand strategy. Assist Maverick Sports Properties graphic packaging and implementation on behalf of sponsors/partners. Oversight of digital video board for content review design and implementation. Manage digital strategies budgets effectively allocate resources efficiently and track expenses to ensure optimal ROI for digital initiatives. Performs other duties assigned.
Minimum Qualifications
Bachelors degree in related field. Two (2) years progressive design experience in athletics sales and marketing setting or an equivalent mix of education and relevant experience in similar role.
Preferred Qualifications
Four (4) years progressive design experience in athletics sales and marketing setting or similar design experience. One (1) year of design project management experience.
Work Schedule
Monday-Friday; 8:00am-5:00pm Flexible work hours are expected including some evenings weekends and holidays to support games and events.
Required Experience:
Director