Marketing Manager (Luxury Services)
Location:White Plains NY (Onsite 5 days/week)
Industry:Executive Office Suites & Virtual Office Services
About the Opportunity:
A premium provider of executive office suites and virtual office services across New York and Connecticut is seeking astrategic and hands-on Marketing Managerto take ownership of all marketing initiatives. This is a unique opportunity to lead marketing efforts for a respected and growing brand that caters to successful professionals in law finance consulting and executive leadership.
This role is perfect for someone who thrives in a high-quality professional environment and has the experience and drive to manage digital performance develop refined branding and guide marketing strategy. Youll collaborate directly with leadership and play a key role in shaping the next phase of growth including a new high-end sub-brand.
Key Responsibilities:
- Lead and manageall marketing initiatives from digital advertising to brand development and strategy.
- Oversee PPC and SEO efforts particularly high-spend Google Ad campaigns optimizing ROI and lead-to-sale conversion.
- Analyze marketing performance and provide actionable insights using enhanced analytics.
- Manage relationships with external vendors/agencies and gradually bring more marketing execution in-house.
- Update and refineweb content design and user experience working with designers as needed.
- Build execute and maintain branding collateral and messaging for both the core and luxury sub-brands.
- Provide marketing direction while collaborating with executive leadership on strategic decisions.
- Support sometraditional marketingefforts and managelight social media presence.
Ideal Candidate Profile:
- 68 years of experience inmarketing leadership ideally in a small to mid-sized business.
- Experience with tools such as Google Ads Google Analytics SEO platforms marketing automation and web CMS platforms.
- Strongdigital marketingexpertise with proven success in managing and optimizing PPC/Google Ads campaigns.
- Demonstratedbranding and content strategyskills including writing and editing web copy.
- Analytical mindset able to translate campaign data into actionable recommendations.
- Experience marketing to high-end professional audiences; understands luxury positioning and values polish and precision.
- Comfortable being both astrategic thinker and hands-on doerhis is a solo marketing role (no team).
- Open to guidance and collaboration yet confident in presenting ideas and leading execution.
Nice to Have:
- Background in professional services executive workspace or commercial real estate (not required).
- Agency and in-house experience both welcome.
- Bachelors degree in Marketing Communications or related field (not required).
Required Experience:
Manager