Event Marketing Manager
Event Marketing Manager
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Job Description
About PheedLoop
PheedLoop is dedicated to developing advanced software and hardware technologies for the events industry. From virtual event technology critical during these times and solutions to automate simplify and monetize events to new hardware products such as self-check-in systems and smart badges were always building awesome tech. Located in Toronto PheedLoop is one of Canadas fastest-growing event technology companies.
Were obsessed with listening to customer feedback because were able to build extremely creative solutions at light speed as soon as we hear good ideas. We love working hard learning new things building great products and closing deals. If youre looking for an experience that will test your limits accelerate your career and allow you to dream big wed love to work with you and change an industry forever.
Were on a very exciting growth trajectory right now with events going hybrid and were looking for someone who wants to take great ownership over marketing at PheedLoop. Were a highly collaborative extremely hard working and fun loving team. Were really looking for someone who will be a great cultural fit at PheedLoop with ambitions to grow with us for the next few years.
About the Role
Were looking for an Event Marketing Manager to own and scale PheedLoops event strategy including our participation in trade shows and conferences our webinar and virtual event program and our internal customer-focused event series.
You will be the architect and executor of event experiences that showcase PheedLoop in action build brand awareness and drive measurable pipeline. Youll work closely with our sales marketing and product teams to plan promote and deliver events that not only educate and engage prospects but convert them.
This role is ideal for someone who thrives at the intersection of creativity logistics and data. If youre passionate about events experienced in demand generation and excited to make your mark on a high-growth team this is the role for you.
Responsibilities
- Own PheedLoops end-to-end event strategy from planning and logistics to promotion and post-event ROI tracking
- Lead execution of our presence at industry trade shows conferences and sponsored events
- Coordinate and produce strategic in-person events such as customer meetups executive breakfasts or user summits
- Plan and host engaging virtual events and webinars that educate and convert prospects (using PheedLoops own platform of course)
- Build and manage pre- during- and post-event campaigns in collaboration with demand generation and sales
- Work with content and design teams to build promotional assets (emails landing pages decks signage etc.)
- Track leads engagement and pipeline contribution through HubSpot and other reporting tools
- Own and manage event budgets sponsorship packages and lead handoff processes
- Continuously test learn and optimize to improve ROI across all events
Requirements
- 2 years of B2B event marketing field marketing or demand generation experience
- Proven track record executing successful in-person and virtual event campaigns
- Strong understanding of marketing funnels and how events drive demand
- Experience working closely with sales and demand generation teams
- Comfortable managing vendors timelines and logistics with precision
- Familiar with tools like HubSpot Webflow Google Analytics and event platforms (bonus if youve used PheedLoop!)
- Excellent communication organization and project management skills
- Willingness to travel for key events and trade shows (up to 25%)
Nice to Haves
- Graphic design experience (Canva Adobe Suite)
- Basic coding knowledge (HTML CSS JavaScript)
- Passion for the events industry and understanding of current trends
Who Were Looking For
We are looking for people to join our team who are ambitious hard workers thrive in environments where they are required to solve problems and love to have fun. We want to work with people who feel they have a lot more potential within themselves to unlock because we want to be a part of their journey and help them reach their goals. Your work just like everyone elses at PheedLoop will make a massive difference - we can guarantee it. Know that you are likely to find your teammates at PheedLoop to be the hardest working group of people youll ever meet. If you feel you have a strong work ethic and career ambitions you will thrive. If youre just looking for a job PheedLoop is almost certainly not going to be the right cultural fit.
This is a full-time role in-person at our Toronto office located on the Yonge-University subway line.
Required Experience:
Manager
Employment Type
Full-Time
