Senior Web Content Specialist
Senior Web Content Specialist
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1 Vacancy
Job Description
Overview
Are you passionate about crafting digital experiences that resonate with global audiences Join our dynamic marketing team as a Senior Web Content Specialist and help shape the voice of our brand online. In this role youll collaborate with cross-functional teams to develop and optimize web content that aligns with our brand strategy enhances user experience and drives engagement across customer journeys.
Responsibilities
- Develop and update web content using the global web content strategy to engage customers and site visitors.
- Collaborate with stakeholders creatives and SMEs to ensure content aligns with brand UX and customer journey goals.
- Plan SEO strategies including keyword research and metadata integration.
- Guide marketing teams on content best practices and ensure consistency across platforms.
- Monitor analytics dashboards and recommend content improvements to boost traffic and engagement.
- Ensure compliance with legal regulatory and brand guidelines.
- Participate in creative brainstorming project planning and feedback loops.
- Provide coaching or training to team members and contribute to process improvements.
- Manage multiple projects with limited supervision while maintaining high quality and productivity.
Qualifications
- Bachelors degree in English Journalism Communications Media Marketing or a related field.
- Minimum 5 years of experience developing digital web content in a fast-paced results-driven environment.
- Strong writing and editing skills with attention to grammar detail and brand voice.
- Experience collaborating with UX designers and digital marketers.
- Knowledge of SEO analytics and digital marketing strategies.
- Familiarity with regulated industries and adapting content to meet compliance standards.
- Experience with WordPress or similar CMS platforms is a plus.
- Excellent organizational communication and problem-solving skills.
- Ability to work independently and collaboratively across departments.
Required Experience:
Senior IC
Employment Type
Full-Time
