drjobs Head of Marketing

Head of Marketing

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1 Vacancy
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Job Location drjobs

California, CA - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Role Overview :
This executive-level role will lead demand generation product marketing brand content and marketing operations. You will define our market positioning create scalable programs to drive awareness and pipeline and work closely with Sales Product and Executive leadership to enable category leadership in the AI space. Were seeking a seasoned leader (1216 years of experience) with a proven track record of building high-impact marketing organizations in the B2B technology sector ideally with deep exposure to AI SaaS and LLM-based solutions.

Key Responsibilities:

1. Lead Generation & Growth Marketing

a. Own demand generation strategy and execution across digital channels (SEO SEM social display email).
b. Design and scale account-based marketing (ABM) programs targeting enterprise buyers.
c. Develop event strategy (hosted and third-party) including industry conferences webinars and executive roundtables.
d. Lead funnel optimization efforts aligning marketing spend with CAC and LTV targets.
e. Implement robust lead scoring nurturing and conversion processes in collaboration with Sales.
f. Oversee marketing operations and analytics including campaign performance attribution and ROI across an AI-enable tech stack

2. Brand Strategy & Management:

a. Define and continuously evolve Nurix AIs brand identity voice and positioning in the market.
b. Develop product marketing narratives in collaboration with product and GTM teams.
c. Drive creation of high-quality marketing content (blogs case studies whitepapers product pages).
d. Ensure consistency across all customer touchpointsweb collateral presentations and in-product messaging.

3. Press PR & Analyst Relations: Build a strong corporate
communications program including press releases media briefings and speaker engagements. This will also include cultivating relationships with key industry analysts (e.g. Gartner Forrester) to support market visibility and inclusion.

Employment Type

Full Time

Company Industry

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