Senior Media Planner
Senior Media Planner
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1 Vacancy
Job Description
We are hiring aSenior Media Plannerto build execute and manage strong paid media plans to support clients marketing objectives. Youll be responsible for planning trafficking and optimizing campaigns across all paid channels including traditional digital performance and emerging spaces. This is a client-facing role where you will assist in communication manage internal & external teams towards project completion and be responsible for campaign maintenance from brief to wrap. Youll need an in-depth understanding of how media processes work from trafficking media to handling reporting setup pre-planning and campaign optimization.
You Will:
- Build strategic responses to client briefs using knowledge of paid media channel mix development to achieve client business objectives.
- Launch and manage media campaigns including trafficking and setting up reporting mechanisms to track performance across all paid channels.
- Serve as key point of contact for internal & external teams ensuring seamless communication reporting and troubleshooting.
- Support in status meetings and manage email communication chains for ongoing projects ensuring all stakeholders are aligned.
- Work closely with investment teams and external media partners to ensure inclusion of optimal media placements smooth campaign launches close monitoring & timely optimizations and consistent delivery of performance updates to stakeholders.
- Maintain relationships with third-party vendors keeping up-to-date on their offerings and sharing relevant opportunities with teams & clients.
- Manage the development and delivery of client analytics and ROI reports ensuring full accountability for campaign performance.
You Have:
- 3-4 years of agency experiencein media planning with a strong track record of managing campaigns across multiple media channels.
- MUST HAVE: Experience working acrossmultiple media channels includingsearch social CTV video etc.
- Proven experience incampaign development: overseeing campaign setup writing RFPs providing feedback executing plans and taking full ownership of campaigns from start to finish.
- Ability tooversee campaign progress act as key client contact and ensure campaigns are delivered effectively and on time.
- Knowledge of media software including: MRI Nielsen DoubleClick DCM Google Ad Products & Ad Words Prisma/MediaOcean MediaTools (or similar budgeting software) ComScore Pathmatics.
- Ability to thrives in afast-paced constantly evolving environment.
- Entrepreneurial & proactive spirit a willingness to take charge in unstructured situations and the ability to anticipate needs.
- Experience working effectively with bothinternal teamsandclients managing multiple stakeholders in a project.
- National Planning Experience: Ability to contribute tocross-channel strategiesat the national level.
- Proficiency in MS Office specifically Excel and PowerPoint.
- Ability to manage complex & frequently changing budgets maintaining clean & organized budget trackers resulting in accurate and up to date client billing.
- Experience with the trafficking process across various channels knowledge of tagging options & capabilities purpose of taxonomy and impact of set-up process on ultimate reporting capabilities.
- Strong interpersonal written and verbal communication skills with an ability to multi-task and meet tight deadlines.
- An enthusiastic and adaptable mindset with a passion for media and a proven track record of campaign success.
What We Offer
- Global maternity and parental leave
- Competitive benefits packages
- Vacation compassionate leave personal/sick days and flex days
- Access to online services for families and new parents
- Early Dismissal Fridays (off at 3:00 PM local time every Friday)
- 13 affinity groups
- Internal learning and development programs
- Enterprise-wide employee discounts
Our new hires & employees are the future of our organization and we want to set you up for long-term an effort to do so we expect our team to work from an office a minimum of 3 days a week.
Critical Mass is an equal opportunity employer.
The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs and. We will not use apps such as Facebook Messenger WhatsApp or Google Hangouts for communicating with you. We will never ask you to send us money technology or anything else to work for our company. If you believe you are the victim of a scam please review your local government consumer protections guidance and reach out to them directly.
If U.S. based: Canada based: U.K. based: Costa Rica based: Experience:
Senior IC
Employment Type
Full Time
Key Skills
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